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Sephora Opens Account On Wishbone Mobile Application

April 29, 2016: 12:00 AM EST
Beauty retailer Sephora created its corporate account on the mobile application Wishbone. After marking its debut on the mobile platform, the company is connecting with consumers by sharing photographs of beauty products and styles. Wishbone users can vote for their preferred products and styles. To help promote its Wishbone presence, Sephora announced to its Snapchat followers its presence on the emerging mobile social media platform.
Brielle Jaekel, "Sephora solidifies presence as trusted beauty source with Wishbone adoption", Mobile Marketer, April 29, 2016, © Napean LLC
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