Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Reckitt Benckiser Names Zenith Egypt Media Agency For Regional Market

February 10, 2016: 12:00 AM EST
Reckitt Benckiser awarded its regional media planning and buying account to Zenith Egypt, a unit of ZenithOptimedia Group. Marking the fifth year of collaboration, Zenith Egypt’s re-appointment means the agency will handle RB’s media requirements for Egypt and North Africa markets. Brands covered by the partnership include Dettol, Strepsils, and Vanish.
Eleanor Dickinson , "Zenith Egypt retains Reckitt Benckiser brief", Campaign Middle East , February 10, 2016, © Campaign Middle East
Domains
PERSONAL CARE COMPANIES
Reckitt Benckiser
Geographies
Worldwide
EMEA
Middle East- Africa
Egypt
Categories
Companies, Organizations
Marketing & Advertising
Developed by Yuri Ingultsov Software Lab.