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Premium Segment Outperforms, Drives Growth In Global Beauty And Personal Care Market

June 1, 2016: 12:00 AM EST
In 2015, the premium segment grew 6 percent to outperform the rest of the beauty and personal care market, according to Euromonitor International. Data from the market research firm's report Beauty and Personal Care 2016 revealed the high-end segment reached almost $100 billion in value to outpace the mass segment for the first time. North America was the fastest-growing market, with premium color cosmetics and premium fragrances growing 12.9 percent and 4.5 percent, respectively. Color cosmetics grew 6 percent, compared with the previous year, performing better than the global beauty and personal care.
Nicholas Micallef, "Premium Segment Leads in Beauty and Personal Care", Beauty Packaging, June 01, 2016, © Rodman Media
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