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L'Oreal Paris Launches New Skincare Product Lines Under Skin Expert Banner

June 29, 2016: 12:00 AM EST
L’Oreal Paris is expanding its Skin Expert platform of skincare products by launching the Revitalift Bright Reveal and Pure Clay product ranges. According to the company, L’Oreal Paris Revitalift Bright Reveal includes four dermatology-inspired SKUs containing glycolic acid, retinol, and vitamic C. It features a day and night moisturizer, an exfoliating cleanser, and a package of 30 glycolic peel pads. Pure Play includes three clay-based masks the company claims can detoxify and remove skin impurities.
Ellen Thomas , "L’Oréal Paris Introduces New Skin Expert Platform", Women’s Wear Daily, June 29, 2016, © Fairchild Fashion Media
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