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Kimberly-Clark Sees Singapore Innovation Center As Access Point To Region's Best Innovators

May 17, 2016: 12:00 AM EST
Kimberly-Clark plans to use its Digital Innovation Lab in Singapore to promote innovation and advances in areas, such as product customization and database marketing. Aimed at bringing together investors, business startups, government agencies, and the academic community, the innovation center will help Kimberly-Clark tap startups across Asia to create business solutions. According to senior director of marketing and innovation for the baby and childcare sector Rahul Asthana, Kimberly-Clark aims to reach out to smart people outside the company.
Sheryl Lee, "Kimberly-Clark lab to spark innovation", The Straits Times, May 17, 2016, © Singapore Press Holdings Ltd.
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