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Head & Shoulders Recruits Olympic Gold Medalist Diver As Brand Ambassador

June 13, 2016: 12:00 AM EST
Procter & Gamble's Head & Shoulders brand of haircare products has enlisted Olympic Gold Medalist diver David Boudia as brand ambassador. Boudia appears in the brand's latest advertisement, which highlights things that Olympic athletes carry on their shoulders on the journey to the 2016 Summer Games in Brazil. According to the brand, its shampoo will help ensure these athletes are free from dandruff.
"David Boudia’s Shoulders Are Made for Greatness, Not Dandruff", Procter & Gamble, June 13, 2016, © Procter & Gamble
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