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Bobbi Brown Opens First West Coast Store In Beverly Hills

June 21, 2016: 12:00 AM EST
Estee Lauder Cos. Inc.'s Bobbi Brown brand is opening its first West Coast retail store and second US store in Beverly Hills. Featuring almost 700 square feet of retail space, the store gives the brand exposure on a major route in Los Angeles. Selling all of Bobbi Brown's product lines, as well as its signature line of sunglasses, the store lets customers view new products and features a section, which allows shoppers to try products. Also, the store offers 18 how-to tutorials designed to help customers pick products and services.
Rachel Brown, "Bobbi Brown Opens Beverly Hills Flagship", Women’s Wear Daily, June 21, 2016, © Fairchild Fashion Media
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