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Beauty Boost's FragranceLock Makes Perfume Last Longer

October 5, 2016: 12:00 AM EST
Beauty Boost Inc. worked with CosPro Inc. to develop FragranceLock, a spray formulated with acrylate copolymers and oils to help perfume retain its fragrance longer. Beauty Boost president and co-founder Francine Gingras said the fragrance segment needs innovation to survive and remain relevant, claiming FragranceLock, her company's first product, is one example of such creativity. Companies need to keep themselves abreast with changes in consumer needs in order to come up with products that address the whitespace in fragrance, cosmetics, and personal care markets, Gingras said.
Deanna Utroske, "FragranceLock: A Beauty Innovation that Promises to Bolster Perfume—the Product and the Category", CosmeticsDesign.com | USA, October 05, 2016, © William Reed Business Media SAS
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