Already have an account? Sign in.

 Remember Me | Forgot Your Password?

Amazon Finds It Harder To Dominate Online Beauty Retail Market In France

May 16, 2016: 12:00 AM EST
In France, only 16 percent of prestige beauty brands sell their products on Amazon, compared with 56 percent on beauty retailer Sephora, according to market research firm L2. Data from L2's Beauty France Index revealed beauty brands, such as Marionnaud and Nocibe, have created their own digital ecosystems that combine creative content with e-commerce and use their offline store locations to offer shipping and delivery methods. Also, French brands have been able to resist the gray market, more so than their German and UK counterparts were able to.
Homa Zaryouni, "Does Amazon Dominate Beauty in France?", L2 Daily, May 16, 2016, © L2 Inc.
Domains
PERSONAL CARE COMPANIES
Retailers & Private Label
Geographies
Worldwide
EMEA
Europe
France
Categories
Companies, Organizations
Market News
Marketing & Advertising
Products & Brands
Developed by Yuri Ingultsov Software Lab.