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SoCozy Launches Haircare Products Via Retailers Old Navy And Walgreens

July 6, 2016: 12:00 AM EST
Retailers Old Navy and Walgreens have agreed to sell SoCozy child-friendly haircare products. To expand its lineup of beauty care products aimed at leveraging store traffic, Old Navy will sell 6-oz. packs of SoCozy shamposs, conditioners, and detanglers, as well as 3-oz. styling products. Retailing for $8.99 each, these products are to be sold near retail stores’ checkout sections. SoCozy also plans to sell its products, including Cinch 3 in 1 Shampoo + Conditioner + Wash, Cinch Detangler + Leave-In Conditioner, and Boo! Lice Scaring Spray, in the baby care department of Walgreens’ top 700 stores.
Faye Brookman , "Old Navy and Walgreens Latest to Add SoCozy Hair Care", Women's Wear Daily , July 06, 2016, © Fairchild Fashion Media
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France Fines Henkel, Wholesalers Over Exclusive Import Agreements

July 6, 2016: 12:00 AM EST
France's competition agency imposed a fine of €615,000Henkel and several wholesalers importing the consumer goods company's products in French overseas territories. According to the agency, the fine was imposed because of the company's use of exclusive import contracts during the period March 2013 to February 2016. Products covered by the contracts include Schwarzkopf shampoo, Loctite glue, and Le Chat, SuperCroix, and Xtra washing powders.
Dominique Vidalon, "French competition body fines Henkel, others over exclusive import deals", Reuters, July 06, 2016, © Reuters
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Revlon's Purchase Of Elizabeth Arden Likely To Raise Company's Debt Level And Hurt Rating, Analysts Say

July 6, 2016: 12:00 AM EST
Revlon's $419-million acquisition of beauty company Elizabeth Arden Inc. would take as many as five years before generating enough cost savings to keep the company's debt levels low enough to avoid a junk rating, according to analysts at Bloomberg Intelligence and Gimme Credit. Also, credit investors funding the purchase deal are likely to demand higher returns for their exposure to compensate for the risk that proposed cost-cutting moves will not run smoothly. Revlon said its business plan for the acquisition will cut debt on its balance sheet, and that it aims to ensure a seamless integration of the two companies and “full realization” of the projected savings from such a combination.
Emma Orr, "Revlon’s Arden Deal Seen Boosting Debt Now, Cutting Costs Later", Bloomberg , July 06, 2016, © Bloomberg L.P.
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Ulta Beauty Attracts Consumers Who Prefer To Buy From Brick-And-Mortar Stores

July 6, 2016: 12:00 AM EST
Cosmetics retailer Ulta Beauty is growing its business by focusing on consumers who prefer to shop in-store instead of buying online. What makes the company different from other retailers in the beauty segment is its focus on offering a wide collection of mass brands and prestige brands. Also, the retailer has convinced prestige beauty brands to sell their products in Ulta stores by showing them the concept of “mass migration.” With the beauty segment not affected by issues hampering the apparel market, such as sizes, weather, and price sensitivity, the market is expected to keep growing.
Adriene Hill, "How Ulta Beauty keeps people shopping at its brick and mortar stores", Marketplace, July 06, 2016, © Minnesota Public Radio
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L'Oreal Australia Partners With TerraCycle To Launch Recycling Program For Used Personal Care And Beauty Packaging

July 6, 2016: 12:00 AM EST
L'Oreal Australia said it has partnered with TerraCycle to recycle used personal care and beauty packaging through the FREE Beauty Products Recycling Program. Involving the company's Garnier, L'Oreal Paris, and Maybelline brands, the program will allow Australian consumers to recycle their personal care and beauty packaging by signing up for free. L'Oreal said the program is part of its Sharing Beauty with All sustainability initiative.
"TerraCycle Partnership", L’Oréal, July 06, 2016, © L’Oréal
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Sephora Updates Mobile App With Virtual Lash Try-On Feature And Augmented Reality Tutorials

July 6, 2016: 12:00 AM EST
Beauty retailer Sephora said it has added new features to its Sephora Virtual Artist application. Available for download on the Sephora App, the features are a new false lash virtual try on, which is added to the lip function, and step-by-step cosmetics tutorials using augmented reality technology. According to the company, Sephora Virtual Artist uses a smartphone's camera to map the location and shape of a user's facial features. Sephora's partner, ModiFace, developed the facial visualization and skin analysis technology.
"Sephora Virtual Artist Expands With New Features For Virtual Lash Try On And Live Tutorials", MultiVu, July 06, 2016, © MultiVu
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Procter & Gamble's Pampers Baby Fresh Wipes Come With Toxic Chemicals, Ohio PIRG Says

July 5, 2016: 12:00 AM EST
Procter & Gamble's Pampers Baby Fresh Wipes contain chemicals that may cause adverse health effects, according to the Ohio Public Interest Research Group. Ohio PIRG said labels on the product listed several such chemicals, including phenoxyethanol, fragrance, and PEG compounds. Potential health effects of those chemicals include nervous system problems in infants, cancer, eczema, and allergic reactions. Procter & Gamble said it changed the formula for the product more than three months ago.
Barrett J. Brunsman, "P&G’s Pampers baby wipes include chemicals that raise concerns, consumer group claims", bizjournals.com, July 05, 2016, © American City Business Journals
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Unilever Thailand, Local Marketers Receive Call From Government For Support For Start-Ups And Sustainable Growth

July 5, 2016: 12:00 AM EST
Thailand's Deputy Prime Minister Somkid Jatusripitak called on Unilever Thailand and the Marketing Association of Thailand to support the government's Pracha Rath project to help local business start-ups. Speaking at the business forum “Mobilizing Collective Action to Achieve the Sustainable Development Goals of a Zero Carbon, Zero Poverty World,” the government executive said Pracha Rath promotes close collaboration between the government and private sectors, as well as the people, to promote sustainable development and economic growth.
Kwanchai Rungfapaisarn And Nataya Thiraporn, "Unilever, marketing groups urged to support start-ups", THE NATION , July 05, 2016, © www.nationmultimedia.com
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Clinique Launches Global Social Media Campaign Featuring Six Women Who Make A Difference

July 5, 2016: 12:00 AM EST
Beauty brand Clinique launched The Difference Makers, a global social media campaign aimed at highlighting women who make a difference while promoting brand values. Also, the campaign seeks to promote the brand's 3-Step system of cleanser, exfoliator, and Dramatically Different Moisturizing Lotion. According to the company, the Difference Maker campaign is based on the brand's principle that a “twice-a-day 3-Step routine” is easy to perform yet “gives remarkable results.” To highlight the campaign's socioeconomic elements, Clinique enlisted six influential women from around the world, including actresses and activists, who have broken through barriers and are now working to improve conditions in their respective communities.
Pete Born , "Clinique Aims to Make a Difference With 3-Step on Social Media", Women's Wear Daily, July 05, 2016, © Fairchild Fashion Media
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L'Oreal Opens Upgraded Manufacturing Plant With Sustainable Features In Italy

July 5, 2016: 12:00 AM EST
L'Oreal Italy introduced its renovated manufacturing plant outside the city of Turin. Featuring a fully robotized production process, the factory is carbon neutral. According to the company, the renovation enabled the factory to eliminate 9,000 tons of potential carbon emission per year. By combining different renewable sources, including 14,000 solar panels and the use of biogas for the production process, the company has greatly improved the factory's sustainability features.
Sandra Salibian , "L’Oréal Italy Unveils Renovated, Sustainable Plant", Women's Wear Daily, July 05, 2016, © Fairchild Fashion Media
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L'Oreal
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Unilever Japan Launches Campaign For Clear Shampoo Brand

July 5, 2016: 12:00 AM EST
Unilever Japan K.K. launched “Clear Headgear-Cover Plan. A Salute to Headgear Warriors,” a marketing campaign to promote its Clear shampoo brand. As part of the campaign, Unilever Japan also released an advertising video with the same title. According to Unilever Japan, the video looks at the “pride and functionality” that come with wearing headgear, as well as the need to protect the health of the scalp from harsh effects of wearing a headgear.
"Unilever Japan K.K. Launched New Campaign to Support Who Wear Headgear for Work", PR Newswire, July 05, 2016, © PR Newswire Association LLC.
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Unilever
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Japan

Hegarty Calls Nivea's Robotic Seagull Campaign Stupid

July 5, 2016: 12:00 AM EST
Advertising agency Bartle Bogle Hegarty's co-founder John Hegarty ridiculed the “Care From the Air” campaign created by Jung von Matt/Elbe for skincare brand Nivea. During the press conference to announce the winners of the Titanium and Integrated Lions advertising awards at the 2016 Cannes, Hegarty used sarcasm to describe the campaign. Nivea's campaign features a robotic seagull dropping suntan cream on children on beaches.
Tim Nudd, "See the Nivea Campaign That John Hegarty Called the Stupidest Thing He's Ever Seen ", Adweek, July 05, 2016, © Adweek
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Beiersdorf
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L'Oreal's Skincare Revenue Expected To Grow 49 Percent In Next Five Years, Analysts Say

July 5, 2016: 12:00 AM EST
L’Oreal’s revenue from its skincare business, which accounts for about 28 percent of its total earnings, is forecast to rise by approximately 49 percent over the next five years. At present, L’Oreal controls around 12 percent of the world’s skincare market, making it the leader in the segment. Factors that are expected to drive growth in the company’s skincare business include a leading market share compared with other brands; its presence across large distribution channels; and the growth forecast for the anti-aging market.
"How Is L’Oreal’s Skincare Business Expected To Trend?", Trefis, July 05, 2016, © Insight Guru Inc.
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Brexit Likely To Have Significant Impact On Beauty Market, Euromonitor Says

July 5, 2016: 12:00 AM EST
Sales of beauty products during the period 2015‒2020 are forecast to be $205 million lower due to the UK's departure from the European Union, according to Euromonitor International. High-end fragrances saw market growth in 2010‒2015; however, this growth could be negated if consumers cut back on premium spending. Brexit's impact on price-inelastic consumers is likely to be absorbed, sparing niche and luxury segments from a slowdown. Business operations of leading beauty brands with global operations, such as Coty and Estee Lauder, are not likely to be adversely affected by Brexit.
Nicholas Micallef, "How Will Brexit Impact the Beauty Industry?", Euromonitor International, July 05, 2016, © Euromonitor
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Beiersdorf
Colgate
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L’Oréal Acquires Fast-Growing Fragrance Firm Atelier Cologne

July 4, 2016: 12:00 AM EST
L’Oréal Group’s Luxury Division has acquired the seven-year-old fragrance company Atelier Cologne. Founders Sylvie Ganter and Christophe Cervasel will remain to manage brand development and marketing. The strategy focuses on wholly-owned stores, shop-in-shops, Sephora, and e-commerce. The company has locations in 40 countries, and expects to open more stores in large cities, including in Brazil by the end of the year. According to the founders, the company’s sales have doubled each year since it was founded.
Kristel Milet, "“L’Oréal knows how to welcome a brand with a strong DNA”, Christophe Cervasel, Atelier Cologne", Premium Beauty News, July 04, 2016, © Premium Beauty News
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Oxfam Says Unilever’s Labor Relations In Vietnam Have Improved, Somewhat

July 4, 2016: 12:00 AM EST
Since it first issued a negative report in 2013 on Unilever’s relationship with workers in its Vietnam plants, the Oxfam organization has found improvements. The company has increased dialog with trade unions, implemented better sourcing policies, and improved trust between workers and management. The company is also committed to more direct employment in its factories, leading to greater job security and employment benefits. However, Oxfam said Unilever needs to increase efforts to ensure gender equality and do more to influence suppliers in their labor relations. The proportion of women is down to 13 percent in 2015 from 19 percent in 2011, for example. Suppliers, meanwhile, are more aware of Unilever’s labor standards expectations, but don’t know how to fulfill them without financial consequences.
Daniel Selwood, "Unilever makes Vietnam labor improvements but has work to do, Oxfam reports", The Grocer, July 04, 2016, © William Reed Business Media Ltd
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L'Oreal Launches Ultra Doux Shampoo Brand In China

July 4, 2016: 12:00 AM EST
L'Oreal launched the Ultra Doux shampoo brand in China. Aimed at the Chinese consumer, the Ultra Doux brand consists of 43 products within five series. L'Oreal has positioned the brand for the medium-end market and priced the products from CNY20 to CNY80. Ultra Doux products are sold in markets, including France, UK, and Russia, and is owned by Garnier, which was acquired by L'Oreal in 1985.
"L'Oreal Launches New Shampoo Brand In China", ChinaRetailNews.com, July 04, 2016, © ChinaRetailNews.com
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Estee Lauder Launches Advanced Night Repair Intensive Recovery Ampoules

July 4, 2016: 12:00 AM EST
Estee Lauder launched the Estee Lauder Advanced Night Repair Intensive Recovery Ampoules skincare product. Part of the company's Night Repair range, the comes with the dual-action ChronoluxAl Technology that helps the recovery of irritated skin, as well as enable the skin's nighttime renewal process. According to Estee Lauder, the ampoules contain the recovery concentrate with 100-percent active formula at precise dosage.
Clare Austin, "Estée Lauder adds Intensive Recovery to Advanced Night Repair range", The Moodie Davitt Report , July 04, 2016, © The Moodie Davitt Report
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Julep Adopts Omnichannel Marketing; Partners With Ulta Beauty To Sell Products

July 2, 2016: 12:00 AM EST
Seattle-based online cosmetics company Julep said it will start selling its bestselling products at 250 stores of beauty retailer Ulta Beauty in August 2016. By the end of the year, the number of stores will rise to 300 of the retailer’s 886 stores, with more stores to be added in 2017. Although some of its products have also been sold at Nordstrom, Sephora, and Beauty Brands, and TV shopping network QVC, the Ulta Beauty deal means a significantly expanded channel for the brand. Julep has been using social media and other digital platforms to solicit customer feedback, which the company applies to product development.
Janet I. Tu, "Online cosmetics company Julep puts on fresh brick-and-mortar face", The Seattle, July 02, 2016, © The Seattle Times Company
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Amway Is 6th-Largest Household And Personal Products Company, Happi Says

July 1, 2016: 12:00 AM EST
Amway is ranked number 6 in the 2016 edition of Happi magazine's list of The Top 50 Household and Personal Products Companies. In 2015, the company reported sales dropped 12 percent to $9.5 billion, the second straight year of falling revenues. Beauty products accounted for 25 percent, or $4.5 billion, of total sales, while home care contributed another 23 percent. Factors that hurt the company's revenue performance included soft sales in China and negative effects of currency exchange rates.
"Amway ranked 6th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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SC Johnson Agrees To Buy Babyganics

July 1, 2016: 12:00 AM EST
SC Johnson said it has agreed to acquire Babyganics, a company that manufactures baby-friendly household care and personal care products. Babyganics' product lines include skincare, bath care, oral care, and sun care. SC Johnson chairman and CEO Fisk Johnson said his company admires Babyganics, one of the fastest-growing private companies in the market segment.
"SC Johnson Signs Agreement to Acquire Babyganics", SC Johnson, July 01, 2016, © S. C. Johnson & Son, Inc.
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Sales Of Deodorants And Antiperspirants In Europe Grow Slightly In 2015

July 1, 2016: 12:00 AM EST
Sales of deodorants and antiperspirants in Europe grew slightly at 0.7 percent to $4.5 billion in 2015, compared with the previous year, according to Euromonitor International. Data from market research firm Canadean revealed only 16 percent of European consumers say they like to try new deodorants and antiperspirants, with 37 percent saying they buy something different occasionally and almost 50 percent choose the same product each time. Kantar Worldpanel said Nivea is the leading brand in the region, including in Germany, France, Russia, and Poland. Dove is the top brand in Italy, while Sure is most liked by UK consumers and Sanex is most popular in Spain. High penetration is one of the biggest hurdles faced by deodorant brands, with practically little chance of attracting new users. Data from Kantar Worldpanel showed 79 percent of Europeans use deodorants, with 86 percent in the UK and 84 percent in Spain and Poland.
Imogen Matthews, "New Deodorant Launches Tackle Modern Lifestyles", Household And Personal Products Industry, July 01, 2016, © Rodman Media
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Unilever’s Food Product Development Is Rooted In Three “Macro Trends”

July 1, 2016: 12:00 AM EST
Unilever has distilled its global consumer marketing experience into three key or “macro” trends that shape its food product development: trusted choices, “super me,” and “flexi-flow.” The trusted choices trend means shoppers want “real, honest, safe and responsible food” they can trust. They are willing to pay more for these choices that include “green;” natural, organic and GMO-free; certified ethical food (organic and non-GMO); locally grown; and anti-allergenic. The “super me” category means consumers are concerned about wellness. They want: fortified foods; “naturally healthy” foods; and probiotics. They are taking a more proactive approach to health. Lastly, “flexi-flow” is the realization that consumer lifestyles have changed dramatically, resulting in flexibility for shopping and cooking, and versatility of food formats, occasions and venues.
Linda Winick, "New Shopper Preferences Shaping Unilever’s Product Development", CPG Matters, July 01, 2016, © CPG Matters
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Sure Deodorant Brand Agrees To Sponsor GAA

July 1, 2016: 12:00 AM EST
Unilever's Sure deodorant brand agreed to become a corporate sponsor of the sports group GAA in Ireland. As part of the deal, Sure will be the group's official statistics partner and will present in-game and player statistics. To celebrate the sponsorship deal, Sure will launch the “Life's a Game, #MakeYourMove” campaign.
"Sure to Become Official Statistics Partner of the GAA", Adworld, July 01, 2016, © Adworld.ie
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L Brands Is Ranked 8th By Happi Magazine's List Of Top 50 Household And Personal Products Companies

July 1, 2016: 12:00 AM EST
L Brands grabbed the 8th spot on Happi magazine's 2016 list The Top 50 Household and Personal Products Companies. With sales of $4.4 billion from its personal care and cosmetics business, as well as $12.1 billion in corporate sales for the year ending January 30, 2016, the company plans to expand its Victoria's Secret Beauty business. In 2015, the company reported corporate sales grew 6 percent, while sales at its Bath & Body Works unit jumped 7 percent, with comparable store sales rising 5 percent.
"L Brands ranked 8th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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Mary Kay Grabs 11th Spot On Happy Magazine's Top 50 Household And Personal Products Companies List

July 1, 2016: 12:00 AM EST
Beauty brand Mary Kay was ranked number 11 in the 2016 edition of “Happi” magazine's The Top 50 Household and Personal Products Companies list. Although the company reported flat sales in 2015, the company received more than 130 patents. This enabled the company to reach more than 1,200 patents for products, technologies, and packaging designs. Among the more significant patents the company received during the year were those for Mary Kay TimeWise Repair Volu-Firm Lifting Serum, Mary Kay TimeWise Body Targeted-Action Toning Lotion, and Repair Volu-Firm Eye Renewal Cream.
"Mary Kay ranked 11th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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Unilever Plans To Build New Factory In Ukraine

July 1, 2016: 12:00 AM EST
Unilever plans to build a factory in in Hostomel in Ukraine. According to the office of Ukrainian President Peetro Poroshenko, the company's decision to invest in the country is a confirmation of reforms efforts of his government. Unilever CEO Paul Polman said now is the right time to invest in the country.
"Unilever Group's arrival in Ukraine confirms success of reforms", Interfax Ukraine, July 01, 2016, © Интерфакс-Украина
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Dolce&Gabbana And Shiseido Sign Exclusive Global Licensing Agreement

July 1, 2016: 12:00 AM EST
Dolce&Gabbana and Shiseido Group signed an exclusive worldwide licensing deal. Supporting Shiseido Group's strategic vision for 2020, the agreement covers product development, manufacturing, and distribution of Dolce&Gabban's fragrance, makeup, and skincare product lines. Subject to approval by antitrust authorities, the licensing agreement becomes effective on October 1, 2016.
"Dolce&Gabbana and Shiseido Group Sign a New License Agreement", Shiseido, July 01, 2016, © Shiseido Company, Limited
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Unilever Appoints Florin Trandafirescu As Head Of South Central Europe Business

July 1, 2016: 12:00 AM EST
Unilever named Florin Trandafirescu as managing director of its South Central Europe operations. Effective July 1, 2016, the appointment means Trandafirescu will manage operations in Romania, Bulgaria, Serbia, and other countries making up the region. With more than 19 years of experience in Unilever, he used to manage Unilever operations in Czech Republic and Slovakia in the last four years.
Georgiana Bendre, "Key move. Florin Trandafirescu is the new managing director of Unilever South Central Europe", Business Review, July 01, 2016, © Business Review
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British Ad Watchdog Says Colgate Ad For Whitening Toothpaste Was Misleading

June 30, 2016: 12:00 AM EST
The U.K.'s advertising watchdog has ruled that an online ad for a Colgate whitening toothpaste was false on at least one count, and must not run again with the misleading claim. The Advertising Standards Authority, acting on a four-count complaint filed by Procter & Gamble U.K., said the video ad that ran on the Colgate website beginning in August 2014 suggested that Max White One Optic had an immediate whitening effect, leaving the teeth “much whiter” than before. The ASA said the toothpaste did in fact whiten the teeth, but the effect was small. The ASA dismissed three other P&G complaints about the ad, arguing that Colgate had supported the claims with sufficient evidence. 
Simon Gwynn, "Colgate toothpaste ad not quite whiter than white, says ASA", Campaign Magazine, June 30, 2016, © Haymarket Media Group Ltd.
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SC Johnson Is 4th-Largest Household And Personal Products Company, Happi Magazine Says

July 1, 2016: 12:00 AM EST
SC Johnson, with its total sales of $10 billion in 2015, ranked number 4 in the 2016 edition of Happi magazine’s list of The Top 50 Household and Personal Products Companies. Unlike many of its multinational rivals, SC Johnson reported sales grew 4 percent in fiscal year 2015. In February 2016, the company pledged $15 million to the global fight against the Zika virus. In the US, the company is investing $50 million to $80 million to upgrade its corporate headquarters in Racine, WI.
"SC Johnson ranked 4th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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Procter & Gamble Biggest Advertiser In US In 2015, Advertising Age Says

June 30, 2016: 12:00 AM EST
Procter & Gamble Co. remains the biggest advertiser in the US in 2015 although the consumer goods giant cut its ad spending. According to analysis by Advertising Age, the company spent almost $4.3 billion in advertising in the country in 2015, almost 4 percent lower than $4.4 billion it spent in 2014. Worldwide, the company spent $8.2 billion on advertising, lower by 7.7 percent compared with $8.9 billion in 2014. Another Cincinnati-based company, retailer Macy’s Inc., is also on the list’s top 25 advertisers despite cutting its ad spending.
Barrett J. Brunsman , "Three Cincinnati companies among largest advertisers in U.S.", Cincinnati Business Courier, June 30, 2016, © American City Business Journals
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Procter & Gamble Changes Bonus System For Managers

June 30, 2016: 12:00 AM EST
Procter & Gamble Co. is changing its incentive system for managers, as part of CEO David Taylor's efforts to overhaul the company's bureaucratic culture and boost sales growth. According to the company, annual bonuses for its senior managers will be determined in greater part by the performance of each executive's particular business unit instead of being tied to the company's regional operations. Procter & Gamble's old bonus system rewarded managers annual bonuses depending on the company's overall performance in their region.
Sharon Terlep, "P&G Overhauls Bonus System for Managers", Wall Street Journal, June 30, 2016, © Dow Jones & Company, Inc.
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L'Oreal Agrees To Buy Atelier Cologne

June 30, 2016: 12:00 AM EST
L'Oreal said it has agreed to acquire Atelier Cologne. Sylvie Ganter and Christophe Cervasel launched Atelier Cologne in 2009 and now will see their company join L'Oreal's lineup of brands. Available in more than 800 retail locations, including the most prestigious stores and perfumeries in 40 countries, and online, the brand has six stand-alone stores, with three in France, two in the US, and one in Hong Kong. Atelier Cologne develops and manufactures Colognes Absolues, which are genuine pure perfumes blending citrus notes with the finest natural raw materials, the company said.
"L'Oréal signs an agreement to acquire Atelier Cologne", L'Oréal, June 30, 2016, © L'Oréal
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L'Oreal Paris Launches New Skincare Product Lines Under Skin Expert Banner

June 29, 2016: 12:00 AM EST
L’Oreal Paris is expanding its Skin Expert platform of skincare products by launching the Revitalift Bright Reveal and Pure Clay product ranges. According to the company, L’Oreal Paris Revitalift Bright Reveal includes four dermatology-inspired SKUs containing glycolic acid, retinol, and vitamic C. It features a day and night moisturizer, an exfoliating cleanser, and a package of 30 glycolic peel pads. Pure Play includes three clay-based masks the company claims can detoxify and remove skin impurities.
Ellen Thomas , "L’Oréal Paris Introduces New Skin Expert Platform", Women’s Wear Daily, June 29, 2016, © Fairchild Fashion Media
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L'Oreal
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Glow Recipe Sells Korean Beauty Products Online; Aims To Educate American Consumers About Them

June 29, 2016: 12:00 AM EST
Glow Recipe seeks to provide consumers in the US with Korean beauty products and accurate information about them. According to Sarah Lee and Christine Chang, co-founders of the online retail platform, see their company as curators of K-beauty products rather than a mere retailer. Also, the company employs a diverse panel of evaluators to ensure the suitability of Korean products they sell with the array of skin types in the American market. For example, the Splash Mask by Korean brand Blithe is one of the most popular products on the online store. Lee and Chang had to convince the manufacturer to change the product's name from Patting Water Pack to Splash Mask for American consumers.
Yim Seung-Hye, "Glow Recipe aims to educate U.S. in K-beauty", Korea JoongAng Daily, June 29, 2016, © JoongAng Ilbo
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Walmart Promises That All Suppliers Of U.S.-Made Goods Will Get A Shot On Its Website

June 28, 2016: 12:00 AM EST
Walmart execs recently met with 800 suppliers to hear pitches on potential Walmart.com products that are made exclusively in the U.S. The company said a third of the companies at the U.S. Manufacturing Summit were minority- or women-owned. A Walmart merchandising executive promised that all of the products – except those that can’t be shipped because they contain hazardous materials – would be automatically approved for sale on Walmart.com. The Summit is part of the company’s initiative, launched in 2013, to spend $250 billion on American-made goods for its stores, Sam’s Club, and website.
Marty Cook, "At Latest Summit, Walmart Seeks More American-Made Goods", Arkansas Business, June 28, 2016, © Arkansas Business Limited Partnership
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Procter & Gamble Says It Will Fight Pampers Natural Clean Wipes Lawsuit

June 28, 2016: 12:00 AM EST
Procter & Gamble Co. said it will definitely fight a federal lawsuit that alleges Pampers Natural Clean Wipes are a health risk to babies. Filed in California, the lawsuit is asking the federal court to grant it class-action status to represent any consumers in the country who bought such wipes made and sold by the company. Also, the lawsuit claims at least 100 consumers may have been deceived by the company’s alleged false advertising for the wipes, with the total amount of potential damages exceeding $5 million. P&G said the lawsuit, which is mainly based on the claim that the wipes contain phenoxyethanol, a potentially harmful chemical, is without merit.
"P&G vows to fight lawsuit that claims ‘natural’ baby wipes pose health risk", bizjournals.com, June 28, 2016, © American City Business Journals
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Popularity Of Mobile Devices Expected To Drive Demand For Connected Electric Toothbrushes, Euromonitor International Says

June 28, 2016: 12:00 AM EST
Two important factors, the growing use of smartphones and tablets and consumer demand for high-quality products, are expected to drive growth in the market for connected electric toothbrushes, according to Euromonitor International. Data from the market research firm revealed the market for electric toothbrushes is forecast to expand with a CAGR of 4 percent in 2015–2020. Also, data revealed developed markets, namely Germany, France, UK, and the US, are expected to drive growth in demand for connected toothbrushes. These markets saw gains of more than 100 percent in penetration rate of smartphones per household, with almost every adult family member owning a smartphone.
Thidathip Tawichai, "Connected Electric Toothbrushes Become Hot Innovative Category in Oral Care Appliances", Euromonitor International, June 28, 2016, © Euromonitor International
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YSL Beauty Launches Campaign To Promote Mon Paris Women's Scent

June 28, 2016: 12:00 AM EST
YSL Beauty launched a marketing campaign to promote its new Mon Paris women’s scent. Highlighting the French capital as a city for lovers, the campaign invites consumers to fall in love. As part of the campaign, the company created a 360-degree video highlighting a race through the city. Developed by master perfumers Olivier Cresp, Dora Baghriche, and Harry Fremont, Mon Paris is their interpretation of a traditional chypre, with the note structure turned upside down. According to the brand, the scent has a first impression of accords of bergamot, raspberry, and strawberry, with a note of pear. Photographer Billy Kidd shot pictures of the couple appearing on the advertising video for the campaign’s print edition.
Sarah Jones, "YSL Beauty dares consumers to fall head over heels in love", Luxury Daily, June 28, 2016, © Napean LLC
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Shiseido Launches Digital Campaign For Rouge Rouge Lipstick Line

June 28, 2016: 12:00 AM EST
Shiseido launched the Rouge Rouge Kiss Me digital marketing campaign to promote its new 16-color Rouge Rouge line of lipsticks. According to Shiseido global creative director Ruba Abu-Nimah, the campaign urges two people to kiss their smartphone screens at the same time in order to create a virtual kiss. Created by Tokyo-based TeamLab, the campaign lets anybody who wants to virtually kiss someone to access the website rougerougekissme-shiseido.com and create a personalized link they can send to that person they want to kiss. There are similarities with the campaign created by Burberry Kisses and Google that also lets people send virtual kisses; however, Shiseido’s campaign takes the concept of “virtual kiss” a step further. Kiss Me goes live in Japanese, Chinese, English, and French versions.
Rachel Strugatz, "Shiseido Ups Digital Game With ‘Rouge Rouge Kiss Me’", Women’s Wear Daily, June 28, 2016, © Fairchild Publishing, LLC, a subsidiary of Penske Business Media, LLC
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L'Oreal Paris Enlists 15 Bloggers For Social Media Campaign

June 27, 2016: 12:00 AM EST
L’Oreal Paris recruited 15 bloggers and social media influencers to join its yearlong program L’Oreal League. Developed as a concept combining fashion and art blogging, the program will see bloggers creating content and promoting the brand across their social media channels. During their participation in the program, the bloggers will attend awards shows, global red-carpet events, and master classes. They will also get to preview products before their market launches.
Rachel Strugatz, "L’Oréal Inks 15 Bloggers, Forms L’Oréal League", Women’s Wear Daily, June 27, 2016, © Fairchild Publishing, LLC, a subsidiary of Penske Business Media, LLC.
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Lidl Launches Cien Line Of Cosmetics And Haircare Products In Ireland

June 27, 2016: 12:00 AM EST
Discount retailer Lidl launched its Cien line of skincare and haircare products. With products priced between €1.99 and €3.99 each, the skincare line includes a BB cream available in two shades, Cien Eyeshadow, and Volume Mascara. Featuring keratin, the haircare products are designed to relieve dry and damaged hair for as little as €1.69 per product. Starting on June 30, 2016, the Cien products will be permanently available in all Lidl stores.
Ailbhe Jordan, "Lidl's new makeup and haircare range is INCREDIBLY cheap - and there's more good news", Dublin Live, June 27, 2016, © MGN Limited
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TRG Duty Free Opens Estee Lauder Brand Stores At DFW International Airport

June 27, 2016: 12:00 AM EST
TRG Duty Free opened new Aveda, Jo Malone London, and MAC Cosmetics stores at Dallas Fort Worth International Airport's international terminal D. In 2015, DFW Airport's board of directors appointed TRG Duty Free, a joint venture between Duty Free Air Ship and Supply and Texas retailer CBI Retail Ventures, to design, build, and operate modern duty-free shops in the terminal starting in 2017. Estee Lauder Companies owns the Aveda, Jo Malone London, and MAC Cosmetics prestige beauty brands.
Kapila Gohel , "TRG Duty Free and Estee Lauder open DFW boutiques", Duty Free News International, June 27, 2016, © Duty Free News International
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Unilever Looks At Feasibility Of Building New Factory In Colombia

June 27, 2016: 12:00 AM EST
Unilever is considering building a new factory in Colombia. During an interview with local newspaper La Republica, Unilever Andean region chief Ignacio Hojas said a new manufacturing facility could help drive economic growth in the country. According to the executive, the site selection process is still ongoing, with Mexico being eyed as another option for the company. Unilever, which reported business growth of 4.5 percent in 2015, said it was encouraged by its double-digit growth in Colombia during the year, as well as by the prospect of lasting peace in the country.
Jared Wade, "Unilever Considering a New Factory in Colombia, a Market It Calls One of the Best Opportunities in Latin America", Finance Colombia, June 27, 2016, © Finance Colombia
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Beauty Counter Acquires NUDE Skincare And NUDE Brands

June 27, 2016: 12:00 AM EST
Counter Brands, LLC, said it has acquired the global assets of NUDE Skincare, Inc. and NUDE Brands Ltd. Established by Ali Hewson, NUDE and its line of natural beauty products used to be part of LVMH. Under the terms of the purchase deal, Hewson will join Counter Brands' board of directors and she and her husband, musician and social activist Bono, will own a stake in the company. Also joining Counter Brands as investors are NUDE co-founder Bryan Meehan and investor Paddy McKillen.
"Beautycounter® Acquires NUDE Brand to Advance Safer Beauty Product Portfolio and International Expansion", PR Newswire, June 27, 2016, © PR Newswire Association LLC
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Procter & Gamble Receives Tax Credit For Plans To Expand Ohio Facility

June 27, 2016: 12:00 AM EST
Procter & Gamble Manufacturing Co. plans to expand its operations in Ohio’s Allen County. Expected to create 51 new jobs, the planned expansion has been approved by the Ohio Tax Credit Authority, with a six-year, 0.87-percent job creation tax credit. According to Procter & Gamble, it plans to add 18,000 square feet to its manufacturing facility in the area.
John Bush, "Procter & Gamble to expand in Allen County, create 51 new jobs", Limaohio.com, June 27, 2016, © Civitas Media
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RB Partners With HookLogic To Expand Mobile E-Commerce Operations

June 24, 2016: 12:00 AM EST
Reckitt Benckiser partnered with e-commerce technology firm HookLogic to help expand the consumer goods company's mobile e-commerce capabilities. HookLogic lets brands place search, display, and product listing ads directly on e-commerce websites and in apps using a network of retailers that includes Sears, Costco, Walmart, and Target. In June 2016, HookLogic launched a tool for identifying sets of user actions. This attribution tool allows clients to measure results of their marketing across the network. Also, the company launched an e-commerce ad exchange designed to expand its programmatic ad serving capabilities. HookLogic also said it can help clients determine whether a keyword search brought an internet user who clicked on a product and whether the user ends up buying the item.
Allison Schiff , "CPG Giant Reckitt Benckiser Gets Serious About M-Commerce", AdExchanger, June 24, 2016, © AdExchanger.com
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Lush Cosmetics Launches Campaign In Australia To Save Great Barrier Reef

June 24, 2016: 12:00 AM EST
Lush Cosmetics partnered with activist group GetUp! to launch a campaign calling for action on climate change. Timed ahead of Australia's federal election on July 2, 2016, the campaign will involve the beauty retailer's 29 stores across the country handing out election cards highlighting major political parties' platforms regarding global warming and protecting the Great Barrier Reef. Protecting the environment is the present generation's responsibility for the coming generations, according to Lush Cosmetics director for Australia and New Zealand, Peta Granger. Granger also said the company, with more than 400 employees and over $36 million in annual sales, was founded by animal and environmental activists.
Dinushi Dias , "Why Lush Cosmetics has launched a federal election campaign with GetUp! to try to save the Great Barrier Reef", SmartCompany, June 24, 2016, © SmartCompany
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Beiersdorf France Names New Supply Chain Manager

June 23, 2016: 12:00 AM EST
Beiersdorf France appointed Flore Maynard as the company’s new supply chain manager. Maynard comes to the cosmetics company with lots of significant achievements in the supply chain field. He has been a supply chain analyst at Lancome, managed Kiehl’s supply chain division in the US, and was a supply chain director for Biotherm and Helena Rubinstein in France.
"Beiersdorf France Appoints New Head Of Logistics In Management Shake-Up", European Supermarket Magazine, June 23, 2016, © European Supermarket Magazine
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