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Unilever Japan Launches Campaign For Clear Shampoo Brand

July 5, 2016: 12:00 AM EST
Unilever Japan K.K. launched “Clear Headgear-Cover Plan. A Salute to Headgear Warriors,” a marketing campaign to promote its Clear shampoo brand. As part of the campaign, Unilever Japan also released an advertising video with the same title. According to Unilever Japan, the video looks at the “pride and functionality” that come with wearing headgear, as well as the need to protect the health of the scalp from harsh effects of wearing a headgear.
"Unilever Japan K.K. Launched New Campaign to Support Who Wear Headgear for Work", PR Newswire, July 05, 2016, © PR Newswire Association LLC.
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L'Oreal's Skincare Revenue Expected To Grow 49 Percent In Next Five Years, Analysts Say

July 5, 2016: 12:00 AM EST
L’Oreal’s revenue from its skincare business, which accounts for about 28 percent of its total earnings, is forecast to rise by approximately 49 percent over the next five years. At present, L’Oreal controls around 12 percent of the world’s skincare market, making it the leader in the segment. Factors that are expected to drive growth in the company’s skincare business include a leading market share compared with other brands; its presence across large distribution channels; and the growth forecast for the anti-aging market.
"How Is L’Oreal’s Skincare Business Expected To Trend?", Trefis, July 05, 2016, © Insight Guru Inc.
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Brexit Likely To Have Significant Impact On Beauty Market, Euromonitor Says

July 5, 2016: 12:00 AM EST
Sales of beauty products during the period 2015‒2020 are forecast to be $205 million lower due to the UK's departure from the European Union, according to Euromonitor International. High-end fragrances saw market growth in 2010‒2015; however, this growth could be negated if consumers cut back on premium spending. Brexit's impact on price-inelastic consumers is likely to be absorbed, sparing niche and luxury segments from a slowdown. Business operations of leading beauty brands with global operations, such as Coty and Estee Lauder, are not likely to be adversely affected by Brexit.
Nicholas Micallef, "How Will Brexit Impact the Beauty Industry?", Euromonitor International, July 05, 2016, © Euromonitor
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Beiersdorf
Colgate
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Oxfam Says Unilever’s Labor Relations In Vietnam Have Improved, Somewhat

July 4, 2016: 12:00 AM EST
Since it first issued a negative report in 2013 on Unilever’s relationship with workers in its Vietnam plants, the Oxfam organization has found improvements. The company has increased dialog with trade unions, implemented better sourcing policies, and improved trust between workers and management. The company is also committed to more direct employment in its factories, leading to greater job security and employment benefits. However, Oxfam said Unilever needs to increase efforts to ensure gender equality and do more to influence suppliers in their labor relations. The proportion of women is down to 13 percent in 2015 from 19 percent in 2011, for example. Suppliers, meanwhile, are more aware of Unilever’s labor standards expectations, but don’t know how to fulfill them without financial consequences.
Daniel Selwood, "Unilever makes Vietnam labor improvements but has work to do, Oxfam reports", The Grocer, July 04, 2016, © William Reed Business Media Ltd
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L'Oreal Launches Ultra Doux Shampoo Brand In China

July 4, 2016: 12:00 AM EST
L'Oreal launched the Ultra Doux shampoo brand in China. Aimed at the Chinese consumer, the Ultra Doux brand consists of 43 products within five series. L'Oreal has positioned the brand for the medium-end market and priced the products from CNY20 to CNY80. Ultra Doux products are sold in markets, including France, UK, and Russia, and is owned by Garnier, which was acquired by L'Oreal in 1985.
"L'Oreal Launches New Shampoo Brand In China", ChinaRetailNews.com, July 04, 2016, © ChinaRetailNews.com
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Estee Lauder Launches Advanced Night Repair Intensive Recovery Ampoules

July 4, 2016: 12:00 AM EST
Estee Lauder launched the Estee Lauder Advanced Night Repair Intensive Recovery Ampoules skincare product. Part of the company's Night Repair range, the comes with the dual-action ChronoluxAl Technology that helps the recovery of irritated skin, as well as enable the skin's nighttime renewal process. According to Estee Lauder, the ampoules contain the recovery concentrate with 100-percent active formula at precise dosage.
Clare Austin, "Estée Lauder adds Intensive Recovery to Advanced Night Repair range", The Moodie Davitt Report , July 04, 2016, © The Moodie Davitt Report
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L’Oréal Acquires Fast-Growing Fragrance Firm Atelier Cologne

July 4, 2016: 12:00 AM EST
L’Oréal Group’s Luxury Division has acquired the seven-year-old fragrance company Atelier Cologne. Founders Sylvie Ganter and Christophe Cervasel will remain to manage brand development and marketing. The strategy focuses on wholly-owned stores, shop-in-shops, Sephora, and e-commerce. The company has locations in 40 countries, and expects to open more stores in large cities, including in Brazil by the end of the year. According to the founders, the company’s sales have doubled each year since it was founded.
Kristel Milet, "“L’Oréal knows how to welcome a brand with a strong DNA”, Christophe Cervasel, Atelier Cologne", Premium Beauty News, July 04, 2016, © Premium Beauty News
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Julep Adopts Omnichannel Marketing; Partners With Ulta Beauty To Sell Products

July 2, 2016: 12:00 AM EST
Seattle-based online cosmetics company Julep said it will start selling its bestselling products at 250 stores of beauty retailer Ulta Beauty in August 2016. By the end of the year, the number of stores will rise to 300 of the retailer’s 886 stores, with more stores to be added in 2017. Although some of its products have also been sold at Nordstrom, Sephora, and Beauty Brands, and TV shopping network QVC, the Ulta Beauty deal means a significantly expanded channel for the brand. Julep has been using social media and other digital platforms to solicit customer feedback, which the company applies to product development.
Janet I. Tu, "Online cosmetics company Julep puts on fresh brick-and-mortar face", The Seattle, July 02, 2016, © The Seattle Times Company
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Mary Kay Grabs 11th Spot On Happy Magazine's Top 50 Household And Personal Products Companies List

July 1, 2016: 12:00 AM EST
Beauty brand Mary Kay was ranked number 11 in the 2016 edition of “Happi” magazine's The Top 50 Household and Personal Products Companies list. Although the company reported flat sales in 2015, the company received more than 130 patents. This enabled the company to reach more than 1,200 patents for products, technologies, and packaging designs. Among the more significant patents the company received during the year were those for Mary Kay TimeWise Repair Volu-Firm Lifting Serum, Mary Kay TimeWise Body Targeted-Action Toning Lotion, and Repair Volu-Firm Eye Renewal Cream.
"Mary Kay ranked 11th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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Unilever’s Food Product Development Is Rooted In Three “Macro Trends”

July 1, 2016: 12:00 AM EST
Unilever has distilled its global consumer marketing experience into three key or “macro” trends that shape its food product development: trusted choices, “super me,” and “flexi-flow.” The trusted choices trend means shoppers want “real, honest, safe and responsible food” they can trust. They are willing to pay more for these choices that include “green;” natural, organic and GMO-free; certified ethical food (organic and non-GMO); locally grown; and anti-allergenic. The “super me” category means consumers are concerned about wellness. They want: fortified foods; “naturally healthy” foods; and probiotics. They are taking a more proactive approach to health. Lastly, “flexi-flow” is the realization that consumer lifestyles have changed dramatically, resulting in flexibility for shopping and cooking, and versatility of food formats, occasions and venues.
Linda Winick, "New Shopper Preferences Shaping Unilever’s Product Development", CPG Matters, July 01, 2016, © CPG Matters
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Unilever
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Sales Of Deodorants And Antiperspirants In Europe Grow Slightly In 2015

July 1, 2016: 12:00 AM EST
Sales of deodorants and antiperspirants in Europe grew slightly at 0.7 percent to $4.5 billion in 2015, compared with the previous year, according to Euromonitor International. Data from market research firm Canadean revealed only 16 percent of European consumers say they like to try new deodorants and antiperspirants, with 37 percent saying they buy something different occasionally and almost 50 percent choose the same product each time. Kantar Worldpanel said Nivea is the leading brand in the region, including in Germany, France, Russia, and Poland. Dove is the top brand in Italy, while Sure is most liked by UK consumers and Sanex is most popular in Spain. High penetration is one of the biggest hurdles faced by deodorant brands, with practically little chance of attracting new users. Data from Kantar Worldpanel showed 79 percent of Europeans use deodorants, with 86 percent in the UK and 84 percent in Spain and Poland.
Imogen Matthews, "New Deodorant Launches Tackle Modern Lifestyles", Household And Personal Products Industry, July 01, 2016, © Rodman Media
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Beiersdorf
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Europe

Sure Deodorant Brand Agrees To Sponsor GAA

July 1, 2016: 12:00 AM EST
Unilever's Sure deodorant brand agreed to become a corporate sponsor of the sports group GAA in Ireland. As part of the deal, Sure will be the group's official statistics partner and will present in-game and player statistics. To celebrate the sponsorship deal, Sure will launch the “Life's a Game, #MakeYourMove” campaign.
"Sure to Become Official Statistics Partner of the GAA", Adworld, July 01, 2016, © Adworld.ie
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Unilever
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SC Johnson Agrees To Buy Babyganics

July 1, 2016: 12:00 AM EST
SC Johnson said it has agreed to acquire Babyganics, a company that manufactures baby-friendly household care and personal care products. Babyganics' product lines include skincare, bath care, oral care, and sun care. SC Johnson chairman and CEO Fisk Johnson said his company admires Babyganics, one of the fastest-growing private companies in the market segment.
"SC Johnson Signs Agreement to Acquire Babyganics", SC Johnson, July 01, 2016, © S. C. Johnson & Son, Inc.
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Amway Is 6th-Largest Household And Personal Products Company, Happi Says

July 1, 2016: 12:00 AM EST
Amway is ranked number 6 in the 2016 edition of Happi magazine's list of The Top 50 Household and Personal Products Companies. In 2015, the company reported sales dropped 12 percent to $9.5 billion, the second straight year of falling revenues. Beauty products accounted for 25 percent, or $4.5 billion, of total sales, while home care contributed another 23 percent. Factors that hurt the company's revenue performance included soft sales in China and negative effects of currency exchange rates.
"Amway ranked 6th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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Unilever Plans To Build New Factory In Ukraine

July 1, 2016: 12:00 AM EST
Unilever plans to build a factory in in Hostomel in Ukraine. According to the office of Ukrainian President Peetro Poroshenko, the company's decision to invest in the country is a confirmation of reforms efforts of his government. Unilever CEO Paul Polman said now is the right time to invest in the country.
"Unilever Group's arrival in Ukraine confirms success of reforms", Interfax Ukraine, July 01, 2016, © Интерфакс-Украина
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Dolce&Gabbana And Shiseido Sign Exclusive Global Licensing Agreement

July 1, 2016: 12:00 AM EST
Dolce&Gabbana and Shiseido Group signed an exclusive worldwide licensing deal. Supporting Shiseido Group's strategic vision for 2020, the agreement covers product development, manufacturing, and distribution of Dolce&Gabban's fragrance, makeup, and skincare product lines. Subject to approval by antitrust authorities, the licensing agreement becomes effective on October 1, 2016.
"Dolce&Gabbana and Shiseido Group Sign a New License Agreement", Shiseido, July 01, 2016, © Shiseido Company, Limited
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Unilever Appoints Florin Trandafirescu As Head Of South Central Europe Business

July 1, 2016: 12:00 AM EST
Unilever named Florin Trandafirescu as managing director of its South Central Europe operations. Effective July 1, 2016, the appointment means Trandafirescu will manage operations in Romania, Bulgaria, Serbia, and other countries making up the region. With more than 19 years of experience in Unilever, he used to manage Unilever operations in Czech Republic and Slovakia in the last four years.
Georgiana Bendre, "Key move. Florin Trandafirescu is the new managing director of Unilever South Central Europe", Business Review, July 01, 2016, © Business Review
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L Brands Is Ranked 8th By Happi Magazine's List Of Top 50 Household And Personal Products Companies

July 1, 2016: 12:00 AM EST
L Brands grabbed the 8th spot on Happi magazine's 2016 list The Top 50 Household and Personal Products Companies. With sales of $4.4 billion from its personal care and cosmetics business, as well as $12.1 billion in corporate sales for the year ending January 30, 2016, the company plans to expand its Victoria's Secret Beauty business. In 2015, the company reported corporate sales grew 6 percent, while sales at its Bath & Body Works unit jumped 7 percent, with comparable store sales rising 5 percent.
"L Brands ranked 8th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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SC Johnson Is 4th-Largest Household And Personal Products Company, Happi Magazine Says

July 1, 2016: 12:00 AM EST
SC Johnson, with its total sales of $10 billion in 2015, ranked number 4 in the 2016 edition of Happi magazine’s list of The Top 50 Household and Personal Products Companies. Unlike many of its multinational rivals, SC Johnson reported sales grew 4 percent in fiscal year 2015. In February 2016, the company pledged $15 million to the global fight against the Zika virus. In the US, the company is investing $50 million to $80 million to upgrade its corporate headquarters in Racine, WI.
"SC Johnson ranked 4th at The Top 50 Household and Personal Products Companies List", Happi, July 01, 2016, © Rodman Media
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Procter & Gamble Biggest Advertiser In US In 2015, Advertising Age Says

June 30, 2016: 12:00 AM EST
Procter & Gamble Co. remains the biggest advertiser in the US in 2015 although the consumer goods giant cut its ad spending. According to analysis by Advertising Age, the company spent almost $4.3 billion in advertising in the country in 2015, almost 4 percent lower than $4.4 billion it spent in 2014. Worldwide, the company spent $8.2 billion on advertising, lower by 7.7 percent compared with $8.9 billion in 2014. Another Cincinnati-based company, retailer Macy’s Inc., is also on the list’s top 25 advertisers despite cutting its ad spending.
Barrett J. Brunsman , "Three Cincinnati companies among largest advertisers in U.S.", Cincinnati Business Courier, June 30, 2016, © American City Business Journals
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L'Oreal Agrees To Buy Atelier Cologne

June 30, 2016: 12:00 AM EST
L'Oreal said it has agreed to acquire Atelier Cologne. Sylvie Ganter and Christophe Cervasel launched Atelier Cologne in 2009 and now will see their company join L'Oreal's lineup of brands. Available in more than 800 retail locations, including the most prestigious stores and perfumeries in 40 countries, and online, the brand has six stand-alone stores, with three in France, two in the US, and one in Hong Kong. Atelier Cologne develops and manufactures Colognes Absolues, which are genuine pure perfumes blending citrus notes with the finest natural raw materials, the company said.
"L'Oréal signs an agreement to acquire Atelier Cologne", L'Oréal, June 30, 2016, © L'Oréal
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Procter & Gamble Changes Bonus System For Managers

June 30, 2016: 12:00 AM EST
Procter & Gamble Co. is changing its incentive system for managers, as part of CEO David Taylor's efforts to overhaul the company's bureaucratic culture and boost sales growth. According to the company, annual bonuses for its senior managers will be determined in greater part by the performance of each executive's particular business unit instead of being tied to the company's regional operations. Procter & Gamble's old bonus system rewarded managers annual bonuses depending on the company's overall performance in their region.
Sharon Terlep, "P&G Overhauls Bonus System for Managers", Wall Street Journal, June 30, 2016, © Dow Jones & Company, Inc.
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British Ad Watchdog Says Colgate Ad For Whitening Toothpaste Was Misleading

June 30, 2016: 12:00 AM EST
The U.K.'s advertising watchdog has ruled that an online ad for a Colgate whitening toothpaste was false on at least one count, and must not run again with the misleading claim. The Advertising Standards Authority, acting on a four-count complaint filed by Procter & Gamble U.K., said the video ad that ran on the Colgate website beginning in August 2014 suggested that Max White One Optic had an immediate whitening effect, leaving the teeth “much whiter” than before. The ASA said the toothpaste did in fact whiten the teeth, but the effect was small. The ASA dismissed three other P&G complaints about the ad, arguing that Colgate had supported the claims with sufficient evidence. 
Simon Gwynn, "Colgate toothpaste ad not quite whiter than white, says ASA", Campaign Magazine, June 30, 2016, © Haymarket Media Group Ltd.
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Glow Recipe Sells Korean Beauty Products Online; Aims To Educate American Consumers About Them

June 29, 2016: 12:00 AM EST
Glow Recipe seeks to provide consumers in the US with Korean beauty products and accurate information about them. According to Sarah Lee and Christine Chang, co-founders of the online retail platform, see their company as curators of K-beauty products rather than a mere retailer. Also, the company employs a diverse panel of evaluators to ensure the suitability of Korean products they sell with the array of skin types in the American market. For example, the Splash Mask by Korean brand Blithe is one of the most popular products on the online store. Lee and Chang had to convince the manufacturer to change the product's name from Patting Water Pack to Splash Mask for American consumers.
Yim Seung-Hye, "Glow Recipe aims to educate U.S. in K-beauty", Korea JoongAng Daily, June 29, 2016, © JoongAng Ilbo
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L'Oreal Paris Launches New Skincare Product Lines Under Skin Expert Banner

June 29, 2016: 12:00 AM EST
L’Oreal Paris is expanding its Skin Expert platform of skincare products by launching the Revitalift Bright Reveal and Pure Clay product ranges. According to the company, L’Oreal Paris Revitalift Bright Reveal includes four dermatology-inspired SKUs containing glycolic acid, retinol, and vitamic C. It features a day and night moisturizer, an exfoliating cleanser, and a package of 30 glycolic peel pads. Pure Play includes three clay-based masks the company claims can detoxify and remove skin impurities.
Ellen Thomas , "L’Oréal Paris Introduces New Skin Expert Platform", Women’s Wear Daily, June 29, 2016, © Fairchild Fashion Media
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Walmart Promises That All Suppliers Of U.S.-Made Goods Will Get A Shot On Its Website

June 28, 2016: 12:00 AM EST
Walmart execs recently met with 800 suppliers to hear pitches on potential Walmart.com products that are made exclusively in the U.S. The company said a third of the companies at the U.S. Manufacturing Summit were minority- or women-owned. A Walmart merchandising executive promised that all of the products – except those that can’t be shipped because they contain hazardous materials – would be automatically approved for sale on Walmart.com. The Summit is part of the company’s initiative, launched in 2013, to spend $250 billion on American-made goods for its stores, Sam’s Club, and website.
Marty Cook, "At Latest Summit, Walmart Seeks More American-Made Goods", Arkansas Business, June 28, 2016, © Arkansas Business Limited Partnership
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YSL Beauty Launches Campaign To Promote Mon Paris Women's Scent

June 28, 2016: 12:00 AM EST
YSL Beauty launched a marketing campaign to promote its new Mon Paris women’s scent. Highlighting the French capital as a city for lovers, the campaign invites consumers to fall in love. As part of the campaign, the company created a 360-degree video highlighting a race through the city. Developed by master perfumers Olivier Cresp, Dora Baghriche, and Harry Fremont, Mon Paris is their interpretation of a traditional chypre, with the note structure turned upside down. According to the brand, the scent has a first impression of accords of bergamot, raspberry, and strawberry, with a note of pear. Photographer Billy Kidd shot pictures of the couple appearing on the advertising video for the campaign’s print edition.
Sarah Jones, "YSL Beauty dares consumers to fall head over heels in love", Luxury Daily, June 28, 2016, © Napean LLC
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Shiseido Launches Digital Campaign For Rouge Rouge Lipstick Line

June 28, 2016: 12:00 AM EST
Shiseido launched the Rouge Rouge Kiss Me digital marketing campaign to promote its new 16-color Rouge Rouge line of lipsticks. According to Shiseido global creative director Ruba Abu-Nimah, the campaign urges two people to kiss their smartphone screens at the same time in order to create a virtual kiss. Created by Tokyo-based TeamLab, the campaign lets anybody who wants to virtually kiss someone to access the website rougerougekissme-shiseido.com and create a personalized link they can send to that person they want to kiss. There are similarities with the campaign created by Burberry Kisses and Google that also lets people send virtual kisses; however, Shiseido’s campaign takes the concept of “virtual kiss” a step further. Kiss Me goes live in Japanese, Chinese, English, and French versions.
Rachel Strugatz, "Shiseido Ups Digital Game With ���Rouge Rouge Kiss Me’", Women’s Wear Daily, June 28, 2016, © Fairchild Publishing, LLC, a subsidiary of Penske Business Media, LLC
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Japan

Popularity Of Mobile Devices Expected To Drive Demand For Connected Electric Toothbrushes, Euromonitor International Says

June 28, 2016: 12:00 AM EST
Two important factors, the growing use of smartphones and tablets and consumer demand for high-quality products, are expected to drive growth in the market for connected electric toothbrushes, according to Euromonitor International. Data from the market research firm revealed the market for electric toothbrushes is forecast to expand with a CAGR of 4 percent in 2015–2020. Also, data revealed developed markets, namely Germany, France, UK, and the US, are expected to drive growth in demand for connected toothbrushes. These markets saw gains of more than 100 percent in penetration rate of smartphones per household, with almost every adult family member owning a smartphone.
Thidathip Tawichai, "Connected Electric Toothbrushes Become Hot Innovative Category in Oral Care Appliances", Euromonitor International, June 28, 2016, © Euromonitor International
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Colgate
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Germany

Procter & Gamble Says It Will Fight Pampers Natural Clean Wipes Lawsuit

June 28, 2016: 12:00 AM EST
Procter & Gamble Co. said it will definitely fight a federal lawsuit that alleges Pampers Natural Clean Wipes are a health risk to babies. Filed in California, the lawsuit is asking the federal court to grant it class-action status to represent any consumers in the country who bought such wipes made and sold by the company. Also, the lawsuit claims at least 100 consumers may have been deceived by the company’s alleged false advertising for the wipes, with the total amount of potential damages exceeding $5 million. P&G said the lawsuit, which is mainly based on the claim that the wipes contain phenoxyethanol, a potentially harmful chemical, is without merit.
"P&G vows to fight lawsuit that claims ‘natural’ baby wipes pose health risk", bizjournals.com, June 28, 2016, © American City Business Journals
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L'Oreal Paris Enlists 15 Bloggers For Social Media Campaign

June 27, 2016: 12:00 AM EST
L’Oreal Paris recruited 15 bloggers and social media influencers to join its yearlong program L’Oreal League. Developed as a concept combining fashion and art blogging, the program will see bloggers creating content and promoting the brand across their social media channels. During their participation in the program, the bloggers will attend awards shows, global red-carpet events, and master classes. They will also get to preview products before their market launches.
Rachel Strugatz, "L’Oréal Inks 15 Bloggers, Forms L’Oréal League", Women’s Wear Daily, June 27, 2016, © Fairchild Publishing, LLC, a subsidiary of Penske Business Media, LLC.
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France

Lidl Launches Cien Line Of Cosmetics And Haircare Products In Ireland

June 27, 2016: 12:00 AM EST
Discount retailer Lidl launched its Cien line of skincare and haircare products. With products priced between €1.99 and €3.99 each, the skincare line includes a BB cream available in two shades, Cien Eyeshadow, and Volume Mascara. Featuring keratin, the haircare products are designed to relieve dry and damaged hair for as little as €1.69 per product. Starting on June 30, 2016, the Cien products will be permanently available in all Lidl stores.
Ailbhe Jordan, "Lidl's new makeup and haircare range is INCREDIBLY cheap - and there's more good news", Dublin Live, June 27, 2016, © MGN Limited
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TRG Duty Free Opens Estee Lauder Brand Stores At DFW International Airport

June 27, 2016: 12:00 AM EST
TRG Duty Free opened new Aveda, Jo Malone London, and MAC Cosmetics stores at Dallas Fort Worth International Airport's international terminal D. In 2015, DFW Airport's board of directors appointed TRG Duty Free, a joint venture between Duty Free Air Ship and Supply and Texas retailer CBI Retail Ventures, to design, build, and operate modern duty-free shops in the terminal starting in 2017. Estee Lauder Companies owns the Aveda, Jo Malone London, and MAC Cosmetics prestige beauty brands.
Kapila Gohel , "TRG Duty Free and Estee Lauder open DFW boutiques", Duty Free News International, June 27, 2016, © Duty Free News International
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Unilever Looks At Feasibility Of Building New Factory In Colombia

June 27, 2016: 12:00 AM EST
Unilever is considering building a new factory in Colombia. During an interview with local newspaper La Republica, Unilever Andean region chief Ignacio Hojas said a new manufacturing facility could help drive economic growth in the country. According to the executive, the site selection process is still ongoing, with Mexico being eyed as another option for the company. Unilever, which reported business growth of 4.5 percent in 2015, said it was encouraged by its double-digit growth in Colombia during the year, as well as by the prospect of lasting peace in the country.
Jared Wade, "Unilever Considering a New Factory in Colombia, a Market It Calls One of the Best Opportunities in Latin America", Finance Colombia, June 27, 2016, © Finance Colombia
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Unilever
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Worldwide
Latin America
Colombia

Beauty Counter Acquires NUDE Skincare And NUDE Brands

June 27, 2016: 12:00 AM EST
Counter Brands, LLC, said it has acquired the global assets of NUDE Skincare, Inc. and NUDE Brands Ltd. Established by Ali Hewson, NUDE and its line of natural beauty products used to be part of LVMH. Under the terms of the purchase deal, Hewson will join Counter Brands' board of directors and she and her husband, musician and social activist Bono, will own a stake in the company. Also joining Counter Brands as investors are NUDE co-founder Bryan Meehan and investor Paddy McKillen.
"Beautycounter® Acquires NUDE Brand to Advance Safer Beauty Product Portfolio and International Expansion", PR Newswire, June 27, 2016, © PR Newswire Association LLC
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Procter & Gamble Receives Tax Credit For Plans To Expand Ohio Facility

June 27, 2016: 12:00 AM EST
Procter & Gamble Manufacturing Co. plans to expand its operations in Ohio’s Allen County. Expected to create 51 new jobs, the planned expansion has been approved by the Ohio Tax Credit Authority, with a six-year, 0.87-percent job creation tax credit. According to Procter & Gamble, it plans to add 18,000 square feet to its manufacturing facility in the area.
John Bush, "Procter & Gamble to expand in Allen County, create 51 new jobs", Limaohio.com, June 27, 2016, © Civitas Media
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RB Partners With HookLogic To Expand Mobile E-Commerce Operations

June 24, 2016: 12:00 AM EST
Reckitt Benckiser partnered with e-commerce technology firm HookLogic to help expand the consumer goods company's mobile e-commerce capabilities. HookLogic lets brands place search, display, and product listing ads directly on e-commerce websites and in apps using a network of retailers that includes Sears, Costco, Walmart, and Target. In June 2016, HookLogic launched a tool for identifying sets of user actions. This attribution tool allows clients to measure results of their marketing across the network. Also, the company launched an e-commerce ad exchange designed to expand its programmatic ad serving capabilities. HookLogic also said it can help clients determine whether a keyword search brought an internet user who clicked on a product and whether the user ends up buying the item.
Allison Schiff , "CPG Giant Reckitt Benckiser Gets Serious About M-Commerce", AdExchanger, June 24, 2016, © AdExchanger.com
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Lush Cosmetics Launches Campaign In Australia To Save Great Barrier Reef

June 24, 2016: 12:00 AM EST
Lush Cosmetics partnered with activist group GetUp! to launch a campaign calling for action on climate change. Timed ahead of Australia's federal election on July 2, 2016, the campaign will involve the beauty retailer's 29 stores across the country handing out election cards highlighting major political parties' platforms regarding global warming and protecting the Great Barrier Reef. Protecting the environment is the present generation's responsibility for the coming generations, according to Lush Cosmetics director for Australia and New Zealand, Peta Granger. Granger also said the company, with more than 400 employees and over $36 million in annual sales, was founded by animal and environmental activists.
Dinushi Dias , "Why Lush Cosmetics has launched a federal election campaign with GetUp! to try to save the Great Barrier Reef", SmartCompany, June 24, 2016, © SmartCompany
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L'Oreal USA Relocates NYC Headquarters

June 23, 2016: 12:00 AM EST
L’Oreal USA is relocating its corporate headquarters from Midtown Manhattan to 10 Hudson Yards building. According to the company, its 1,300 employees will occupy 10 floors of the building, a total of more than 400,000 square feet of the 1.8 million-square-foot Tower on Manhattan’s West Side. Also, the majority of the company’s corporate functions and brand teams will be housed in the building.
"L'Oréal USA Moves Corporate Headquarters to Hudson Yards and Terminal Stores", L’Oréal USA, June 23, 2016, © L’Oréal USA
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Beiersdorf France Names New Supply Chain Manager

June 23, 2016: 12:00 AM EST
Beiersdorf France appointed Flore Maynard as the company’s new supply chain manager. Maynard comes to the cosmetics company with lots of significant achievements in the supply chain field. He has been a supply chain analyst at Lancome, managed Kiehl’s supply chain division in the US, and was a supply chain director for Biotherm and Helena Rubinstein in France.
"Beiersdorf France Appoints New Head Of Logistics In Management Shake-Up", European Supermarket Magazine, June 23, 2016, © European Supermarket Magazine
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Moody's Investors Service Downgrades Avon's Credit Rating

June 23, 2016: 12:00 AM EST
Moody’s Investors Service downgraded its credit rating for Avon Products Inc. According to the bond credit rating company, the downgrade is due in part to Avon Products’ spinoff of its North America unit. Avon’s corporate family rating was downgraded from Ba2 to Ba3, its probability-of-default rating from Pa2-PD to Ba3-PD, and its senior unsecured instrument rating from Ba3 to B1. Avon Products sold its North America business, renamed New Avon, to private equity firm Cerberus Capital Management LP in March 2016.
Allison Collins , "Moody’s Downgrades Avon Following North America Spin-Off", Women's Wear Daily, June 23, 2016, © Fairchild Fashion Media
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Unilever Pledges Gender-Stereotype-Free Advertising

June 22, 2016: 12:00 AM EST
Unilever said it plans to stop using advertising that includes sexist stereotypes, after research by the company revealed only 2 percent of its advertisements depict intelligent women. With a yearly ad spend of €8 billion, the world’s second-largest advertiser will launch a global strategy designed to free its advertising from such stereotypes and remove obsolete gender portrayals. Results of the company’s research showed 40 percent of women respondents said they do not identify at all with the women featured in advertising.
Mark Sweney, "Unilever vows to drop sexist stereotypes from its ads", Guardian , June 22, 2016, © Guardian News and Media Limited
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Private Label's Share Of FMCG Market In Western Economies Falls

June 22, 2016: 12:00 AM EST
In 2015, private-label products’ share of the FMCG market in Europe in terms of value dropped by 0.6 points to 38.3 percent, compared with the previous year, according to IRI Worldwide. Data from the report “Private Label in Western Economies” revealed private-label unit market share also dropped by 0.5 points to 47.4 percent during the period. These numbers prove that the segment’s downward trend, which started in 2014, has continued, as well as focus on the challenges faced by private-label retailers and manufacturers across Europe. Among the eight countries covered by the study, France showed the highest decrease in private label’s market share, although it has a high share at 34.1 percent compared with Italy’s 17.2 percent value share and Australia’s 13.9 percent value share. Private label’s promotion market share in the US was 37.7 percent, the highest among the countries covered by the report.
"Private Label in Western Economies", IRI, June 22, 2016, © IRI Worldwide
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Schwarzkopf Professional Names New GM For Australia And New Zealand

June 22, 2016: 12:00 AM EST
Schwarzkopf Professional appointed David Hahn as general manager for Australia and New Zealand. Hahn, who has had a detailed and varied experience with Schwarzkopf and Henkel, succeeds Edward Grimson, who is moving to Croatia. Hahn was general manager for the company’s US mass consumer business and managed the integration of acquired brands SexyHair, Alterna, and Kenra Professional.
Shannon Gaitz , "Schwarzkopf Professional Announces New GM", Styleicons.com.au, June 22, 2016, © Styleicons.com.au
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Johnson & Johnson Announces Retirement Of VP Of Investor Relations

June 22, 2016: 12:00 AM EST
Johnson & Johnson announced Vice President of Investor Relations Louise Mehrotra will retire in January 2017. Mehrotra, who joined the company in 1980, has managed Johnson & Johnson’s Investor Relations for more than 10 years. Joseph Wolk, former VP, Group Finance for Johnson & Johnson’s Pharmaceuticals Group, will succeed Mehrotra effective August 1, 2016.
"Johnson & Johnson Announces Retirement of Louise Mehrotra and Appointment of Joseph Wolk as Vice President of Investor Relations", Johnson & Johnson, June 22, 2016, © Johnson & Johnson Services, Inc.
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ModiFace Launches Beauty Advisor Bot For Facebook Messenger

June 22, 2016: 12:00 AM EST
Technology firm ModiFace launched a beauty advisor bot for Facebook Messenger. Offering a hint of what the future of beauty shopping looks like, the bot is programmed to help shoppers choose lipsticks by brand, color, or shade name from a lineup of 20,000 products. Designed to direct customers to where they can buy their favorite lipstick, the beauty advisor bot answers most questions related to lipstick options. ModiFace sees lipsticks as a test platform for the bot technology and sees more complex applications for the technology in the future.
Rachel Brown , "ModiFace Launches Facebook Bot for Beauty Customer Service", Women's Wear Daily, June 22, 2016, © Fairchild Fashion Media
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Bobbi Brown Opens First West Coast Store In Beverly Hills

June 21, 2016: 12:00 AM EST
Estee Lauder Cos. Inc.'s Bobbi Brown brand is opening its first West Coast retail store and second US store in Beverly Hills. Featuring almost 700 square feet of retail space, the store gives the brand exposure on a major route in Los Angeles. Selling all of Bobbi Brown's product lines, as well as its signature line of sunglasses, the store lets customers view new products and features a section, which allows shoppers to try products. Also, the store offers 18 how-to tutorials designed to help customers pick products and services.
Rachel Brown, "Bobbi Brown Opens Beverly Hills Flagship", Women’s Wear Daily, June 21, 2016, © Fairchild Fashion Media
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L'Oreal Paris Launches Interactive Outdoor Campaign For L'Oreal Paris SUV Mist

June 20, 2016: 12:00 AM EST
L’Oreal Paris Singapore launched an interactive outdoor advertising featuring brand ambassador and local celebrity Rui En to promote the relaunch of the L’Oreal Paris UV Mist. Created in partnership with Mediacorp OOH Media, the “Have Fun in the Sun with Rui En” campaign includes a six-sheet outdoor panel at the bus stop in front of Midpoint Orchard. When the panel detects people nearby, the interactive poster is activated with Rui En appearing and promoting the product.
Vivienne Tay, "L’Oreal Paris Singapore employs star power", Marketing-Interactive.com, June 20, 2016, © Marketing-Interactive.com. Lighthouse Independent Media Pte Ltd.
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Estee Lauder Appoints Israel Assa To SVP And General Manager For Business Operations Of Travel Retail Worldwide

June 20, 2016: 12:00 AM EST
Effective on July 1, 2016, Israel Assa assumes the role of senior vice president and general manager for business operations, travel retail worldwide, at The Estee Lauder. Newly created by the company, the post, which will be based in Switzerland, will have Assa overseeing the company’s three travel retail organizations. He will report to Olivier Bottrie, president of Travel Retail Worldwide.
Martin Moodie , "Israel Assa promoted to key new travel retail leadership role at The Estée Lauder Companies", The Moodie Davitt Report , June 20, 2016, © The Moodie Davitt Report
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Four Unilever CEOs Call On UK To Stay With EU

June 17, 2016: 12:00 AM EST
Three former Unilever CEOs have joined current chief executive Paul Polman in supporting calls for the UK to stay with the European Union. Ex-CEOs Patrick Cescau, Niall FitzGerald, and Michael Perry have expressed concerns about possible adverse effects of a UK exit from the EU bloc. In a letter addressed to Unilever employees, the former company leaders said membership in the EU would bring economic benefits to the UK, the world community, and the company and its employees.
Dean Best, "Now four Unilever CEOs sound Brexit warning", just-food.com, June 17, 2016, © just-food.com
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