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Revlon Australasia Awards Creative Account To Reborn

October 6, 2016: 12:00 AM EST
Revlon Australasia moved its creative account from GPY&R to Reborn as part of the company’s efforts to create a digital-first approach to advertising and marketing in 2017. Part of Reborn’s responsibilities is working with the company’s other brands, including Mitchum and Colorsilk. Reborn will collaborate with Revlon’s marketing teams for the Australia and New Zealand markets.
Lindsay Bennett, "Revlon hands creative to Reborn, drops GPY&R", AdNews, October 06, 2016, © AdNews
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Beauty Boost's FragranceLock Makes Perfume Last Longer

October 5, 2016: 12:00 AM EST
Beauty Boost Inc. worked with CosPro Inc. to develop FragranceLock, a spray formulated with acrylate copolymers and oils to help perfume retain its fragrance longer. Beauty Boost president and co-founder Francine Gingras said the fragrance segment needs innovation to survive and remain relevant, claiming FragranceLock, her company's first product, is one example of such creativity. Companies need to keep themselves abreast with changes in consumer needs in order to come up with products that address the whitespace in fragrance, cosmetics, and personal care markets, Gingras said.
Deanna Utroske, "FragranceLock: A Beauty Innovation that Promises to Bolster Perfume—the Product and the Category", CosmeticsDesign.com | USA, October 05, 2016, © William Reed Business Media SAS
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Long-Time L’Oréal Exec Karen Fondu Retires

October 4, 2016: 12:00 AM EST
Karen Fondu, president of L’Oréal Paris USA, announced her retirement after 37 years with the company. The company said Fondu started at L’Oréal as a sales representative, went on to key account manager and then mid-Atlantic district manager, West Coast regional manager and then vice president of sales of the cosmetics division, She became president of L’Oréal Paris USA in 2008. Former P&G executive Ikdeep Singh will replace Fondu as general manager when her retirement takes effect at the end of the year.
"L'Oreal USA Announces Retirement of Karen Fondu, President of L'Oreal Paris USA", News release, L'Oréal, October 04, 2016, © L'Oréal
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L'Oreal
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Dove Launches Line Of Baby Care Products In India

October 4, 2016: 12:00 AM EST
Dove launched its Baby Dove line of baby care products in India. Designed for babies with normal to dry skin, the product line includes Baby Dove Rich Moisture Baby Bar, Baby Lotion, Diaper Rash Cream, and Baby Wipes. Actress and mother Genelia Deshmukh helped the company in launching and promoting the product range.
"Dove launches baby care products", Business Standard, October 04, 2016, © Business Standard Private Ltd.
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Unilever
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Walgreens’ New Beauty Club Rewards Members With Purchase Points

October 4, 2016: 12:00 AM EST
Drug store chain Walgreens has launched a beauty club for cardholders that provides rewards for purchasing select cosmetics, skin care, hair care, oral care, grooming, sun care, fragrance and bath products. Customers who sign up for the Beauty Enthusiast club will also have chances to receive free samples, promotions, coupons, special beauty offers, new product information and “expert tips” during the year. Club members will also receive 5,000 Balance Rewards points for every $50 spent on beauty and personal care products.
"Walgreens Gives Beauty Customers Additional Rewards and Offers through Launch of Beauty Enthusiast", News release, Walgreens, October 04, 2016, © Walgreens
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Gender-Free Fragrances Becoming Mainstream, Market Observers Say

October 3, 2016: 12:00 AM EST
Gender-neutral fragrances are becoming more popular, as younger consumers continue moving away from conventional “sexist messaging” previously used by marketers. With 950 out of 1,000 new niche launches aimed at no particular gender, the growing trend owes its existence to Calvin Klein's launch of the unisex fragrance CK1 in the 1990s. Strengthened by Hollywood in the 19th and 20th centuries, marketing strategies for promoting women's and men's fragrances would be considered offensive today, according to market executives, such as perfumer Ben Krigler and PHLUR CEO and president Eric Korman. Some of the popular gender-free fragrances today include Atelier Cologne, Jo Malone London, and Ex Nihilo.
Beth Landman, "Gender-Neutral Fragrances are Next Wave of Gender Identity Politics", The Hollywood Reporter, October 03, 2016, © The Hollywood Reporter
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Procter & Gamble Cuts Workforce To Lowest Level Since 1991

October 3, 2016: 12:00 AM EST
Procter & Gamble has reduced its global workforce by 26.4 percent to 95,000 since it began a restructuring plan in 2012. After the transfer of 41 beauty brands to Coty Inc., 10,000 P&G workers will also move to the New York-based beauty company. As part of the purchase deal, Coty acquired eight factories from P&G and assumed $1.9 billion in debt.
Alexander Coolidge , "P&G workforce shrinks to smallest in 25 years", Cincinnati, October 03, 2016, © www.cincinnati.com
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Procter & Gamble
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Jo Malone's Autobiography Highlights Achievements In Fragrance Market

October 2, 2016: 12:00 AM EST
Jo Malone, founder of perfume brand Jo Malone London, will have her autobiography, “Jo Malone: My Story,” published by Simon & Schuster. For publication and release in both the UK and the US, the book's print editions will feature a page treated with Pomelo, a scent from Malone's Jo Loves collection. While the book highlights her business achievements, it also looks at the difficult times she went through, including overcoming breast cancer and being estranged from her mother.
Rachel Felder, "Jo Malone: Her Story", The New York Times, October 02, 2016, © The New York Times Company
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Marketers Adapt Strategies To Boost Duty-Free Perfume Sales

October 2, 2016: 12:00 AM EST
Duty-free sales of beauty products worldwide reached $19.8 billion in 2015, with fragrance accounting for 43.6 percent of total sales, according to Generation Research. In 2014, however, overall sales were $19.3 billion, with the fragrance segment contributing 48.7 percent of total sales, and in 2013, $17.5 billion, with fragrance accounting for 50.8 percent. Factors driving the decline in fragrance’s share of total sales included a decrease in disposable income in some markets and terrorism and security concerns. In order to deal with these factors and their adverse impact on the duty-free market, many companies are marketing products aimed at consumers who continue to travel. For example, Armani/Prive created Pivoine Suzhou, a fragrance designed for Chinese consumers. Lancome launched its Miracle perfume, which is also aimed at China’s consumers.
Rachel Felder, "Following the Scent of More Perfume Sales", The New York Times, October 02, 2016, © The New York Times Company
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L'Oreal
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Mass-Market Fragrance Segment Suffers Worst Sales Decline

September 30, 2016: 12:00 AM EST
While the prestige fragrance market has seen strong growth, sales of mass-market fragrances have slowed down significantly. For the 52-week period ending May 15, 2016, for example, sales of mass-market fragrances for women reached $766 million, compared with $1 billion the segment posted in 2008. During the 12-week period ending August 6, 2016, sales of women's fragrances through the drugstore channel dropped 7.3 percent to $36.7 million, while men's dropped 5.6 percent to $36.6 million. Coty Inc. and Elizabeth Arden Inc. built the mass fragrance category; however, Coty is focusing its attention on the premium end of the market.
Faye Brookman, "Mass Market Fragrance’s Great Disappearing Act", Women’s Wear Daily, September 30, 2016, © Fairchild Fashion Media
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Procter & Gamble
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Dove Launches Campaign Highlighting Real Beauty In Portugal

September 30, 2016: 12:00 AM EST
Dove launched the “Real Beauty Beats” marketing campaign in Portugal. Created by production house Black Ship for Dove Portugal, the campaign features men and their reactions when describing different women displayed on a screen. Two days after the video was posted on YouTube, it has earned more than 400,000 views and another 430,000 on Facebook.
"Dove proves real beauty trumps eye candy", Marketing Interctive, September 30, 2016, © Marketing-Interactive.com. Lighthouse Independent Media Pte Ltd.
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Unilever
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Portugal

Artisan Perfumes Driving Market Growth, Analysts Say

September 30, 2016: 12:00 AM EST
Sales of niche and artisanal fragrances grew 22 percent in 2015, compared with the previous year, according to NPD Group. Data revealed sales of the perfumes, which sometimes come in unconventional varieties, are driven by millennials who do not want mass-market perfumes and celebrity-driven scents. Also driving growth and competition in the market is the increase in merger deals, including Revlon Inc.’s acquisition of Elizabeth Arden Inc. and Coty Inc.’s purchase of Procter & Gamble Co.’s 41 beauty brands. Premium scents have driven market growth, with sales of artisanal products and premium fragrances forecast to grow 18 percent from its current $6.6 billion by 2020, according to Euromonitor International.
Stephanie Hoi-Nga Wong, "Perfume Shoppers Swap Celebrities for Niche Scents Like Sea Salt", Bloomberg Pursuits, September 30, 2016, © Bloomberg L.P.
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Unilever Launches Campaign For Lifebuoy Hand Sanitizers In Singapore

September 29, 2016: 12:00 AM EST
Unilever Singapore collaborated with Moove Media to launch Lifebuoy Infection Alert System, a marketing campaign for the Lifebuoy brand of hand sanitizers. As part of the campaign, hand sanitizers were placed at eight MRT stations along SBS Transit's Downtown Line and North East Line railways. With commuters' response characterized as encouraging, the campaign allowed consumers to try the products and have a favorable impression of them.
Vivienne Tay, "Lifebuoy dishes out free hand sanitisers to keep your hands clean", Marketing-Interactive.com, September 29, 2016, © Marketing-Interactive.com
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Unilever
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Singapore

Coty Launches Strictly Jil Sanders Night Men's Fragrance

September 29, 2016: 12:00 AM EST
Coty launched the Strictly Jil Sanders Night fragrance for men. Created by Olivier Pescheux, who also created the original version of the fragrance, the Strickly Jil Sanders Night comes with top notes of black pepper and pepperwood blended with zest of bergamot. With its name alluding to the aesthetic of the fashion label, the fragrance also comes with spiciness from warm nutmeg and cool cardamom, the company said.
Clare Austin, "Coty Updates Strictly Jil Sander with New Night Expression", The Moodie Davitt Report, September 29, 2016, © The Moodie Davitt Report
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Unilever Shifts Focus On Creating Content In-House

September 29, 2016: 12:00 AM EST
Unilever has partnered with agency Oliver to create U-Studio, an in-house content creation unit. U-Studio will collaborate with U-Entertainment, another in-house unit for creating “passions content,” the company said. According to the company, it aims to offer “seek-out content” for consumers who are avoiding “interruption-based advertising.”
Simon Gwynn , "Unilever plots in-house branded content division ", Campaign India, September 29, 2016, © Haymarket Media Group Ltd.
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Procter & Gamble Joins Saturday Morning's Peace And Racial Equality Campaign

September 29, 2016: 12:00 AM EST
Procter & Gamble agreed to support the nonprofit group Saturday Morning and its campaign for peace and racial equality in the US. Established in 2016 by African-American creative leaders, including Keith Cartwright, Geoff Edwards, and Jayanta Jenkins, the group plans to launch its first peace brief, which will focus on police officers, the communities they serve and protect, and reducing violence. Saturday Morning said it is not soliciting ads and that it will not compete with advertising agencies.
Lindsay Stein, "Procter & Gamble Commits to Saturday Morning Peace and Equality Initiative", Advertising Age, September 29, 2016, © Crain Communications
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Reckitt Benckiser Sues Advertising Standards Council Of India For False Advertising Findings

September 29, 2016: 12:00 AM EST
Reckitt Benckiser sued the Advertising Standards Council of India before the Delhi High Court over the self-regulatory advertising organization's findings of false advertising for the company's Dettol soap brand. After hearing consumer complaints against RB, ASCI has urged the company to change its claim that the soap offers “100 percent germ kill.” RB has secured a temporary stay prohibiting the ASCI to take action against the company and its marketing for the Dettol brand.
Ratna Bhushan, "Reckitt Benckiser Takes Advertising Standards Council of India to High Court", The Economic Times, September 29, 2016, © Bennett, Coleman & Co. Ltd.
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L'Oreal's Fragrances Business Expected To Post Strong Growth In 2016‒2023, Market Research Firm Says

September 28, 2016: 12:00 AM EST
L'Oreal's revenue from its fragrances business is forecast to expand at a CAGR of around 6 percent in 2016‒2023, according to market research firm Trefis. Reasons cited by Trefis for its forecast include L'Oreal's large share of the global fragrance market and the company's goal of reaching out to 1 billion new customers in the next decade. Also, L'Oreal has a wide presence across distribution channels and allocates around 3 percent or $1 billion of its sales to research and development.
"How Is L’Oreal’s Fragrance Segment Expected To Trend and Why? ", Trefis , September 28, 2016, © Insight Guru Inc.
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Shiseido Appoints Claudia Poccia CMO Of Bare Escentuals

September 28, 2016: 12:00 AM EST
Shiseido Americas Corporation said it has appointed Claudia Poccia as chief marketing officer of Bare Escentuals. Effective on October 10, 2016, Poccia will replace Sandy Saputo, who will stay on as consultant and help in the transition. Poccia will report to the president of Bare Escentuals who will be named later.
"Shiseido Names Claudia Poccia Chief Marketing Officer of Bare Escentuals", Business Wire , September 28, 2016, © Business Wire, Inc.
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Court Issues Nationwide Settlement Ruling On Class Action Against Johnson & Johnson Bedtime Bath Products

September 28, 2016: 12:00 AM EST
On August 31, 2016, the U.S. District Court for the Northern District of Illinois released a preliminary nationwide settlement approval in the class action lawsuit against Johnson & Johnson Bedtime Bath Products. Affected consumers who wish to object against the settlement must file their opposition with the court not later than December 19, 2016. With a final approval hearing scheduled on January 18, 2017, the original lawsuit was filed in July 2015 claiming the company had committed “fraudulent, deceptive, false advertising, sales and marketing practices.”
Andrea Tucker , "Johnson & Johnson Bedtime Bath Products Settlement", Legal Reader, September 28, 2016, © Legal Reader
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Procter & Gamble Plans To Expand Manufacturing Operations With $200 Million Investment In Hungary

September 28, 2016: 12:00 AM EST
Procter & Gamble Co. plans to invest $200 million to expand production capacity at its two manufacturing facilities in Hungary. P&G signed a deal with the government detailing the expansion plans, which will create 250 jobs. Also, P&G, which has been operating in the country since 1991, plans to run packaging operations for its Braun razor brand, and assembly and packaging for some Oral B oral care products at its Baby Care factory in Gyongyos.
Barrett J. Brunsman, "P&G to invest $200M to expand operations at two plants", bizjournals.com, September 28, 2016, © American City Business Journals
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Unilever One Of Best Companies For Working Families In US, Working Mother Magazine Says

September 27, 2016: 12:00 AM EST
Unilever’s U.S. business has been selected as one of the 100 Best Companies for 2016 by the Working Mother magazine. Featured in the October/November 2016 issue of the magazine and on the website workingmother.com, the list recognizes the best companies in the country in terms of creating programs aimed at supporting working families. Unilever has been recognized for its leadership in creating such programs.
"Unilever United States named to 2016 Working Mother “100 Best Companies”", Unilever, September 27, 2016, © Unilever
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Shiseido Launches Line Of Skin-Whitening Products Aimed At Prestige Beauty Market

September 27, 2016: 12:00 AM EST
Shiseido plans to launch its Shiseido White Lucent Total Brightening Day & Night Set line of skin-whitening products to the travel retail market. Part of the company’s efforts to expand its prestige beauty business, the range will include White Lucent All Day Brightener SPF 36, Micro Targeting Spot Corrector, and MultiBright Night Cream, all in 50ml packages. According to the company, the White Lucent range comes with a formulation that includes Double Strike PROApproachx2 brightening technology.
Clare Austin, "Shiseido Travel Retail sets sights on prestige beauty market", The Moodie Davitt Report , September 27, 2016, © The Moodie Davitt Report
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Toxic Sterilizers In Toothpastes Cause Public Alarm In South Korea

September 27, 2016: 12:00 AM EST
Toothpastes sold in the local market contain CMIT/MIT, which are synthetic preservatives also used in Oxy's humidifier sterilizer, according to South Korea's Ministry of Food and Drug Safety. According to the agency's statement, which has been causing alarm among the general public, CMIT/MIT is banned in the country as a toothpaste ingredient. Amore Pacific is the country's second-largest manufacturer of toothpastes.
Joseph Shin, "Toothpastes with Toxic Sterilizer Chemicals Breed Anxious Consumers", Korea Bizwire, September 27, 2016, © Kobiz Media Co., Ltd.
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Procter & Gamble CEO Taylor Meets Indian Prime Minister

September 27, 2016: 12:00 AM EST
Procter & Gamble CEO David Taylor met with India’s Prime Minister Narendra Modi to talk about the company’s manufacturing plans and activities in the country. Also discussed were partnership opportunities between the company and the government in education and the “clean India” movement. P&G invested more than Rs 2,000 crore in the country during the previous three years, with capital spending focused mainly on building manufacturing facilities.
Sagar Malviya, "Procter & Gamble chief executive David Taylor meets PM Narendra Modi", Economic Times, September 27, 2016, © Bennett, Coleman & Co. Ltd.
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Nina Ricci Launches Campaign Featuring Models And Best Pals

September 26, 2016: 12:00 AM EST
French fashion brand Nina Ricci launched a marketing campaign for its Nina brand of perfume. As part of the campaign, the brand has recruited fashion model Monika Jagaciak to join her best friend and fellow model Frida Gustavsson. Filmmaker Gordon Von Steiner directed the “Nina & Luna” commercial, which highlights the models' real-life friendship as a selling point.
Sarah Jones, "Nina Ricci Tells Friendly Tale to Promote Companion Fragrances", Luxury Daily, September 26, 2016, © Napean LLC
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Sales Of Natural Beauty And Personal Care Products Grow In India

September 26, 2016: 12:00 AM EST
Sales of natural, herbal, and Ayurvedic beauty and personal care products are rising in India, driven by a growing consumer demand for products that promote health and wellness. India’s mainly young consumers are willing to spend and try Ayurvedic and organic cosmetics, skincare, and other personal care products.
Shreyansh Kocheri, "The Natural Trend in Beauty & Personal Care in India", Euromonitor International, September 26, 2016, © Euromonitor
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Avon
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Unilever
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Gucci Guilty Launches Campaign Featuring Jared Leto

September 26, 2016: 12:00 AM EST
Gucci launched a marketing campaign featuring actor Jared Leto and fashion models Julia Hafstrom and Vera Van Erp for its fragrance master brand Gucci Guilty. Believing that sexy sells, the company adopted the film campaign, shot by Glen Luchford, and features highly sensual and sexual scenes. Launched in 2010, the Gucci Guilty brand is aimed at the “young, social-networking consumer.” Gucci's bestselling fragrance, the brand has the US, Asia, the UK, global travel retail, and the Middle East as its important markets.
Jennifer Weil, "Jared Leto Stars in New Gucci Fragrance Ad Campaign", Los Angeles Times, September 26, 2016, © Los Angeles Times
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L'Oreal Skin-Whitening Products Contain Mercury, Maharashtra FDA Says

September 25, 2016: 12:00 AM EST
L’Oreal India’s skin-whitening products contain mercury, according to the Maharashtra Food and Drug Administration. Results of laboratory tests conducted by the FDA revealed products, including Garnier Men Power Light Intensive Fairness Facewash, Garnier Men Power Light Sweat+Oil Control Fairness Moisturiser, and L’Oreal Pearl Perfect Fairness+Soothing Cream/Night, contained amounts of mercury ranging from 0.6 parts per million to 2.38 ppm. L’Oreal said its products in India and elsewhere do not contain mercury at detectable levels.
Deepak Patel , "Tests show mercury in L���Oréal products: Maharashtra FDA", Indian Express , September 25, 2016, © The Indian Express [P] Ltd.
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L'Oreal
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The Body Shop Launches Campaign Promoting Tea Tree Skincare Line In Asia

September 23, 2016: 12:00 AM EST
Beauty retailer The Body Shop launched a digital marketing campaign in the Asia-Pacific region. Created in partnership with social and mobile agency KRDS Singapore, the campaign promotes the company’s Tea Tree line of skincare products and highlights effective skincare habits.
Monisha Rao, "The Body Shop Battles Blemishes in Latest Digital Push", Marketing Interactive, September 23, 2016, © Marketing magazine Online Web pages
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L'Oreal
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Singapore

Sephora Launches Teen Makeup Class

September 22, 2016: 12:00 AM EST
Beauty retailer Sephora launched the Teen Makeup Class, an instruction program aimed at providing teenagers with basic knowledge on skin and beauty care. One of the company's 12 essential beauty classes, and free for Beauty Insiders, Teen Makeup will help teenagers highlight their natural beauty. Lessons included in the 90-minute class include tips on finding the right beauty products, fundamentals of good skincare, and tips on how to create the perfect complexion.
"Learn Skincare And Makeup Fundamentals With Sephora's New Teen Makeup Class", PR Newswire, September 22, 2016, © PR Newswire Association LLC
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Retailers & Private Label
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Wipro Buys Chinese Personal Care Brands

September 22, 2016: 12:00 AM EST
India-based Wipro said it has agreed to acquire Chinese personal care company Zhongshan Ma Er Daily Products' lines of shower and bath products. Upon completion of the deal, Wipro will become the third biggest company in the segment in southern China, the company said. Without disclosing the financial details of the deal, Wipro said it expects the Chinese brands to help grow its annual revenue in China to almost 1 billion yuan, or $150 million.
Celine Ge, "India’s Wipro to Buy Zhongshan Ma Er’s Personal Care Brands", South China Morning Post, September 22, 2016, © South China Morning Post Publishers Ltd.
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Other
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China
India

Unilever Nepal's Hetauda Factory Resumes Operations After Labor Union Ends Strike

September 22, 2016: 12:00 AM EST
Unilever Nepal Limited said its factory in Hetauda of Makwanpur has resumed normal operations, following the move of the labor union representing its workers to end their strike. Resumption of factory operations, which ended the strike that began on August 7, 2016, happened after a tripartite meeting of representatives from the labor union and Unilever Nepal management and the president of the local chamber of commerce.
"Unilever Nepal factory resumes operation", My Republica, September 22, 2016, © Nepal Republic Media Pvt. Ltd.
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Unilever
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Nepal

Unilever Goes On Buying Binge In US

September 21, 2016: 12:00 AM EST
Unilever has been acquiring beauty and personal care and household care companies in the US, while its rival Procter & Gamble seems to be at present not interested in doing any merger and acquisition deal. In July 2016, Unilever bought subscription service Dollar Shave Club and, in September, acquired 7th Generation. For its part, P&G has been focused on selling its non-core beauty brands.
Ian Bell, "Unilever in Acquisition Mode, While Procter & Gamble Remains Relatively Quiet", Euromonitor International, September 21, 2016, © Euromonitor International
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Procter & Gamble
Unilever
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United States of America
Europe

Schwartz Cosmetics Launches Skincare Product Lines In US

September 20, 2016: 12:00 AM EST
Schwartz Cosmetics launched its lines of personal care products in the US, as well as opened its office in New York. Schwartz’s Argan Line of skincare products comes with argan oil, which is famous for its ability to moisturize and soften the skin. Also launched were the Dead Sea and Pomegranate lines of skincare products.
"Schwartz Cosmetics Launches the Tamar Line - an Exotic New Line of Products for the Hair, Body and Face, Enriched with Date Extract and Keratin", Business Wire, September 20, 2016, © Business Wire
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Other
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United States of America
Middle East- Africa
Israel

L'Oreal USA Announces Layoff Plans For Kent And Redmond Facilities

September 20, 2016: 12:00 AM EST
L'Oreal USA said it plans to cut by 120 employees its workforce at its Kent distribution center and Redmond manufacturing facility. Announced in compliance with the Worker Adjustment and Retraining Notification Act, most of the layoffs are at the Redmond facility. Most of the cutbacks are due to the plan of Clarisonic, which L'Oreal bought in 2011, to move production to external manufacturing partners.
Steve Hunter , "L’Oréal USA to lay off 120 in Kent, Redmond", Kent Reporter, September 20, 2016, © Sound Publishing, Inc.
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L'Oreal
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United States of America

Vietnam Tells Unilever To Pay Back Taxes

September 19, 2016: 12:00 AM EST
Vietnam's General Department of Taxation has told Unilever Vietnam to pay tax arrears covering the period 2009 to 2013 when the company expanded its local business operations. According to GDT, the country's laws did not offer corporate income tax incentives to investors who expanded their business during the period. GDT, however, has accepted the company's request to exempt it from paying the related fine.
Kim Chi, "Unilever Vietnam Asked to Pay Tax Arrears", VietnamNet, September 19, 2016, © VIETNAMNET Bridge
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Unilever
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Viet Nam

Johnson & Johnson Plans To Build JLABS Facility In South Korea

September 19, 2016: 12:00 AM EST
Johnson & Johnson plans to build a JLABS center in South Korea, according to a September 19, 2016, report by Money Today. Established by the company under its Johnson & Johnson Innovation platform in 2012, JLABS serves as an incubator for healthcare-related startups. Its first outside North America, the proposed Korea JLABS will be the company's seventh incubator facility.
Hwang You-mee, "Johnson & Johnson’s to open startup incubator in Korea", The Investor, September 19, 2016, © Herald Corporation
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Johnson & Johnson
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South Korea

Unilever Plans To Expand Investments In Pakistan

September 18, 2016: 12:00 AM EST
Unilever plans to invest more in Pakistan, according to Jeannette Seppen, The Netherlands' ambassador to the country. During a meeting with Pakistan's Finance Minister Ishaq Dar, Seppen also thanked the government for creating a business environment that is friendly for multinational companies.
Ali Zain, "Unilever planning further investments in Pakistan", Daily Pakistan, September 18, 2016, © Daily Pakistan
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Unilever
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Worldwide
Asia-Pacific
Pakistan

Faced With Shrinking Domestic Market, Japanese Beauty Brands Speed Up Overseas Expansion

September 17, 2016: 12:00 AM EST
Japan's cosmetics companies are speeding up their efforts to expand their businesses overseas. Driven by the slowdown in foreign-tourist-driven sales, beauty brands are looking for new reliable sources of revenue. In July 2016, Shiseido Co. acquired US-based luxury cosmetics company Gurwitch Products LLC, the Japanese company's first foreign acquisition in six years. Earlier in June, the company signed an exclusive licensing deal with Italy-based luxury brand Dolce & Gabbana for sales of fragrances and other personal care products. In August, Kose Corp. launched its flagship skincare brand Sekkisei in Hawaii. Domestic sales of cosmetics reached 1.5 trillion yen in 2015, driven by foreign tourists; however, in April‒June 2016, average spending of foreign tourists fell 10 percent to 159,930 yen per person, compared with the same period in the previous year.
Hiroyuki Sato , "Cosmetics makers speed up efforts to expand overseas", The Japan News, September 17, 2016, © The Yomiuri Shimbun
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Unilever Plans To Lay Off 100 Employees In Switzerland

September 17, 2016: 12:00 AM EST
Unilever is cutting its workforce in Switzerland by 100 jobs, due to its move to relocate logistics operations to Rotterdam. Scheduled to take effect in summer of 2017, the layoffs will affect a third of employees at the company's location in the country's northern canton of Schaffhausen.
"Unilever cuts 100 additional jobs in Switzerland", swissinfo.ch, September 17, 2016, © swissinfo.ch
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HUL, Procter & Gamble Sue Each Other Over Alleged False Shampoo Advertising

September 16, 2016: 12:00 AM EST
Hindustan Unilever Ltd. and Procter & Gamble Home Products Private Ltd. have filed lawsuits against each other over shampoo advertisements. Both companies have asked the Delhi High Court to order the other to stop their shampoo advertising that are harming their “reputation and goodwill.” Covering HUL's Clinic Plus shampoo brand and P&G's Head and Shoulders, the lawsuits also seek court orders ordering the rival to pay damages.
Ashpreet Sethi, "FMCG Majors HUL And Procter & Gamble File Cross Suits Over Shampoo Ads", Bloomberg Quint, September 16, 2016, © Bloomberg
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L'Oreal Faces Class-Action Lawsuit For Soft Sheen-Carson Hair Relaxer In US

September 16, 2016: 12:00 AM EST
L’Oreal is dealing with a class-action lawsuit for its Soft Sheen-Carson brand of hair relaxers in the US. With mostly the African American consumers as the product’s target market, L’Oreal markets the hair relaxer, claiming it contained amla oil from an Indian gooseberry. According to an AFP article, the lawsuit claims the product does not contain amla oil and instead comes with potentially toxic substances.
Venus Hew, "L’Oreal Gets Pulled into Court for Soft Sheen-Carson Brand", Marketing Interactive, September 16, 2016, © marketing-interactive.com
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Coty Names Publicis Media Lead Global Agency

September 16, 2016: 12:00 AM EST
Coty Inc. awarded its lead global media account to Publicis Media. Zenith will lead the account, which includes existing Coty brands, as well as those from P&G Specialty Beauty Business being acquired by Coty. As part of the deal, Publicis Media will collaborate with Beamly, Coty's in-house digital social and programmatic agency.
"Coty Appoints Publicis Media as Its Lead Agency Globally", PR Newswire, September 16, 2016, © PR Newswire Association LLC
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Dettol Launches 2016 Handwashing Campaign In Nigeria

September 16, 2016: 12:00 AM EST
Dettol launched a global campaign aimed at promoting handwashing in 19 countries. Part of the company's 2016 Global Handwashing Day celebrations, the campaign also seeks to educate millions of people about the importance of handwashing with soap as a means of preventing diseases and save lives. In Nigeria, Dettol has educated more than 6 million children and their parents about handwashing since 2010, the company said.
Mitchelle Okuku, "Dettol aims to educate millions on Global Handwashing Day", NAIJ, September 16, 2016, © NAIJ.COM
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Colgate-Palmolive Launches Scholarship Program To Celebrate 2016 Hispanic Heritage Month

September 15, 2016: 12:00 AM EST
Colgate-Palmolive is celebrating the 2016 Hispanic Heritage Month by awarding $100,000 in scholarships to Hispanic high school seniors. Working in partnership with the Hispanic Heritage Foundation for the third year, the company is marking the eighth year of its Haz la U scholarship program, which aims to help Latinos gain access to higher education. With applications open until October 15, 2016, the HHF will select 31 Latino high school students to receive Haz la U scholarship grants.
"Colgate-Palmolive Celebrates Hispanic Heritage Month by Inspiring Latinos to Dream Big with Annual Haz la U™ Educational Grant Program", PR Newswire, September 15, 2016, © PR Newswire Association LLC
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Unilever Eyes Takeover Of Honest Company

September 15, 2016: 12:00 AM EST
Unilever PLC is negotiating to acquire Honest Co., the household and personal care company co-founded by actress Jessica Alba. Under discussion is a proposed deal that would value Honest at more than $1 billion but a lot lower than the $1.7 billion valuation the company received in a 2015 fundraising round. Since its founding in 2011, Honest has raised more than $200 million from external investors, including venture capital firms General Catalyst Partners and Lightspeed Venture Partners. Buying Honest would give Unilever a point of entry into the market for natural or green cleaning products and diapers.
Serena Ng and Sharon Terlep, "Unilever Is in Talks to Acquire Jessica Alba’s Honest Co.", Wall Street Journal, September 15, 2016, © Dow Jones & Company, Inc.
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L'Oreal Paris Launches Campaign Promoting Casting Creme Gloss Hair Coloring Products In India

September 15, 2016: 12:00 AM EST
L'Oreal Paris launched a marketing campaign for its Casting Creme Gloss range of hair coloring products in India. With actress Sonam Kapoor as brand spokesperson, the campaign encourages women to be adventurous and try coloring their hair. McCann Erickson (India) created the campaign.
"We Want to Motivate Women to Discover the Sheer Joy of Colouring Hair: Raagjeet Garg, L'Oreal Paris", AdAge India , September 15, 2016, © Times Internet Limited
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Gillette Signs Global Sponsorship Deal With FC Barcelona

September 15, 2016: 12:00 AM EST
Men’s grooming brand Gillette signed a global sponsorship deal with FC Barcelona. As part of the deal, Gillette, which used to be a Regional Partner of the football team in Latin America, becomes a Premium Partner for the next three seasons. Also, the deal marks the first time the brand becomes a corporate sponsor of a football club.
"FC Barcelona and Gillette present new sponsorship deal", FC Barcelona, September 15, 2016, © FC Barcelona
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Curaprox Launches Black Is White Collection Of Toothpastes Made With Charcoal

September 14, 2016: 12:00 AM EST
Switzerland-based oral care company Curaprox launched the Black Is White Collection line of natural toothpastes with activated charcoal. Although black in color, the toothpaste whitens teeth by absorbing dirt and discoloration particles, the company said. Ingredients of the toothpaste include activated charcoal, prestige sparkling blue optical filter, sodium fluoride, and enzymes. Coming in two flavors, Black Is White, which is lime-flavored; and White Is Black, which has a mild flavor, the toothpaste will be available at retailers across the country starting in November 2016. It comes with a suggested retail price of $29.99.
Gina Acosta, "Curaprox Introduces Toothpaste Made with Charcoal", Drug Store News, September 14, 2016, © Drug Store News
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